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TV ratings for Black Mafia Family (BMF) in Canada. STARZ TV series

Black Mafia Family (BMF)

Original TV Network:
STARZ
Genre:
Drama

Two brothers who rose from the decaying streets of southwest Detroit in the late 1980's and gave birth to one of the most influential crime families in the country.

How well is this TV series doing in Canada?

Last 30 days
Title position in demand distribution
Outstanding demand distribution

The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.

The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.

As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.

Using Demand Data to Maximize the Value of TV Series: A Case Study of Black Mafia Family (BMF) in Canada.

Parrot Analytics Insights - March 2024

Content executives making decisions about a TV series like "Black Mafia Family (BMF)" can greatly benefit from using demand data to make informed decisions that can lead to maximizing the value of a series. Through demand data analysis, executives can make content valuation decisions that can give them a competitive edge over their competitors.

First, content valuation can be used to determine the series' economic worth. Parrot Analytics' content valuation system uses demand data to reveal the dollar value contribution of any title to any platform in any region. Therefore, data shows that in Canada, BMF has six times more demand than the average TV show over the past 30 days. This gives executives an indication of how valuable the series is to potential subscribers, and this information can help to secure better deals for the series.

Secondly, demand analysis helps to observe how a series performs regarding audience retention and acquisition, which is crucial for subscription-based platforms. Executives can use data on viewer engagement with BMF to ascertain whether they should focus on acquiring/producing similar shows or invest more in marketing to retain or acquire more subscribers. In this regard, the data shows that the audiences' demand for BMF in Canada increased by 8.6% in March.

Thirdly, content executives can use demand data to map out market opportunities. The data reveals that BMF has an outstanding demand in the United States and other global markets such as South Africa, the United Kingdom, and France. By examining the show's performance in other regions, executives can determine which market has the most significant potential for global expansion and plan for future content investments.

Fourthly, demand data can inform optimal release strategies and pricing. Looking at the data, we see that demand for the BMF series spiked in late March. By examining the timing and reasons behind the spike, executives can know how to optimize their marketing campaign and schedule the release date of the show more strategically to maximize viewership.

Lastly, executives can use the data to find opportunities to monetize their IP further. BMF has a good track record for momentum and duration over the past year for both their local and global audiences. Therefore, there is an opportunity for content executives to explore spin-offs or franchises for the series or similar content that could attract, retain or acquire more viewers.

In conclusion, demand data is a powerful tool that can help executives make more informed content, acquisition, distribution, and programming decisions regarding TV series like BMF. Through content valuation, executives can determine the economic worth of a series, while also using data to ascertain how they can optimize audience retention and acquire new viewers, identify market opportunities, make optimal release strategies, and further monetization opportunities.

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More news about Black Mafia Family (BMF):

How fast is demand for Black Mafia Family (BMF) growing?

Last 30 days
+1.9% Change in demand
On a rolling 30-day average basis, we compare TV demand in Canada for Black Mafia Family (BMF) to the preceding 30 days: Demand has increased by 1.9%

Drama performance

Last 30 days
97.4% Percentile rank
Black Mafia Family (BMF) ranks at the 97.4th percentile in the Drama genre. This means Black Mafia Family (BMF) has higher demand than 97.4% of all Drama titles in Canada
Title position in Drama
percentile-rank-desktop

How well is this TV series doing globally vs. its home market?

Last 30 days
42% Travelability to Canada

Black Mafia Family (BMF)'s travelability to Canada in the last 30 days is 42%, which means that the audience demand for Black Mafia Family (BMF) is 42% of the demand in its country of origin, United States. Click through to another market to discover how well Black Mafia Family (BMF) travels internationally.

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How popular is Black Mafia Family (BMF) around the world?

Our TV audience measurement dataset is truly global. Discover how popular STARZ‘s Black Mafia Family (BMF) is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.

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Over the last 7 days, people who watch Black Mafia Family (BMF) also watch:

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Monitor global audience trends for 30,000+ TV shows, 18,000 movies and 40,000+ talent in 50+ markets and gain access to exclusive reports and analysis.

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Why get DEMAND360LITE?

  • Rank 30k+ TV shows, 18k+ movies and 40k+ talent in 50+ markets.
  • Get access to comprehensive global entertainment analytics.
  • Discover consolidated insights on global industry trends.
  • Learn from our experts with exclusive reports and whitepapers.
  • Save time with one curated feed of entertainment industry news.

Global TV content analytics for the attention economy

Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Canada, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.

Parrot Analytics' television demand data highlights the global TV content monetization opportunities for STARZ and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.

Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Black Mafia Family (BMF), for example, can be assessed for a market e.g. Canada, which can then be benchmarked against genre averages (e.g. Thriller), using our globally standardized Demand Expressions® metric.

This page has been adjusted on April 22, 2024, 2 p.m. PST using television demand metrics from Parrot Analytics for Black Mafia Family (BMF) in Canada. We provide our partners with meaningful television series know-how to help them drive better and more informed content investment strategies. Contact us today to find out more.