The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As an entertainment executive, there are several ways that demand data for TV shows such as "BNA: Brand New Animal" can be used to make more informed decisions about content, distribution, and programming. One way is by leveraging demand data to inform content valuation. For instance, Parrot Analytics' content valuation system is based on demand data and can reveal the dollar value contribution of any title to any platform, in any region. Entertainment executives can use demand data to help determine how much to spend on content, estimate cannibalization of audiences if a title is available on multiple services, and assess the value of exclusivity.
Demand data can also enable executives to value content based on its global appeal and popularity in specific markets. For example, "BNA: Brand New Animal" outperformed the demand of the average TV show in the top 10 global markets where it is most in-demand. Entertainment executives can leverage demand data to determine what type(s) of content exhibit opportunity to acquire or produce or to map local whitespaces for specific genres in different markets.
In terms of programming decisions, demand data can help with subscriber acquisition and retention by providing insight into which titles to buy that would offer those outcomes. For instance, demand data for "BNA: Brand New Animal" suggests that the show has higher demand than 91.7% of all animation titles in Canada, and audience demand for the show increased by 17.2% in February 2024. Entertainment executives can leverage such data to make better programming decisions, optimize marketing campaigns ahead of premiere, and uncover under-monetized titles.
Moreover, executives can use demand data to inform decisions concerning supply and demand, such as determining what content to produce or acquire to support global SVOD expansion and how funds should be allocated to maximize future content investments. Additionally, demand data can help executives with competitive benchmarking by comparing their content against other titles available on the market, as well as enable them to uncover new markets for content distribution and show growing demand for specific series.
Overall, demand data can be a powerful tool in assisting entertainment executives in making data-driven decisions about content, acquisition, distribution, and programming. By leveraging this data to inform their decisions, they can make more informed decisions and improve their chances of success in the highly competitive entertainment industry.
BNA: Brand New Animal (BNA ビー・エヌ・エー)'s travelability to Canada in the last 30 days is 196%, which means that the audience demand for BNA: Brand New Animal (BNA ビー・エヌ・エー) is 196% of the demand in its country of origin, Japan. Click through to another market to discover how well BNA: Brand New Animal (BNA ビー・エヌ・エー) travels internationally.
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Acquire the best shows from partners such as Netflix to fortify your competitive position in Canada. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. BNA: Brand New Animal (BNA ビー・エヌ・エー)), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.
Command your Animation genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as Netflix by incorporating country-specific trend and market demand factors for all markets including Canada. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.
Deploy high impact entertainment marketing strategies across all genres including Animation. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as BNA: Brand New Animal (BNA ビー・エヌ・エー), including those that have not even been released. Appeal to your target markets, including Canada, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.
Our TV audience measurement dataset is truly global. Discover how popular Netflix‘s BNA: Brand New Animal (BNA ビー・エヌ・エー) is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Canada, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Netflix and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for BNA: Brand New Animal (BNA ビー・エヌ・エー), for example, can be assessed for a market e.g. Canada, which can then be benchmarked against genre averages (e.g. Japanese Animation), using our globally standardized Demand Expressions® metric.
This page has been reconstructed on March 28, 2024, 11:05 p.m. PST using global tv demand analytics from Parrot Analytics for BNA: Brand New Animal (BNA ビー・エヌ・エー) in Canada. We provide our partners with valuable television industry workflows to help them drive better and more informed content licensing strategies. Contact us today to find out more.