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TV ratings for Reno 911! in Canada. Comedy Central TV series

Reno 911!

Original TV Network:
Comedy Central
Genre:
Comedy
Release type:
Network
IMDB Rating:
8.0

An irreverent look at what goes on behind-the-scenes in Reno, Nevada's Sheriff's Department.

How well is this TV series doing in Canada?

Last 30 days
4.7x Difference from market average good
Title position in demand distribution
Outstanding demand distribution

The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.

The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.

As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.

How Demand Data Helps Entertainment Executives Build a Profitable Content Strategy: A Case Study on Reno 911! in Canada

Parrot Analytics Insights - February 2024

As an entertainment executive, you need data-driven insights that can help you make more informed content-related decisions to maximize your audience reach. Parrot Analytics' demand data can be an essential tool that allows you to analyze the audience engagement and build a profitable content strategy. Let's examine the case of "Reno 911!" as an illustration of how you can use demand data to make data-driven content decisions.

Content valuation uses demand data to determine a title's worth, and this is based on how much demand is driven by the title. Therefore, you can leverage demand data to assess the worth of "Reno 911!" to a platform in any region. You can analyze the economic valuation system provided by Parrot Analytics to determine the dollar value contribution of a title to your platform.

Suppose you want to expand your audience in Canada, analyze how much demand this title is getting relative to the other titles for the month of February 2024. The analysis of Parrot Analytics reveals that "Reno 911!" is 4.9 times the demand of an average show in Canada, indicating good demand. Comparing the show's demand over the last 30 days with that of the last 90 days shows that demand has increased recently. Knowing that only 8.6% of the television shows have this level of demand, investing in such titles can be profitable.

Furthermore, as an entertainment executive, you want to assess the audience's preferences in Canada and identify the show's popularity relative to the other television shows. The analysis shows that "Reno 911!" is ranked at the 96.6th percentile in the comedy genre, demonstrating higher demand than 96.6% of the comedy titles in Canada. By analyzing the show's competing television shows, Parrot Analytics provides the list of the top ten shows that the audience that likes "Reno 911!" also prefers.

You can also examine the Parrot Pulse tool to analyze the six critical dimensions in which a title's performance can be measured. "Reno 911!" has good worldwide audience demand and a high level of longevity, which measures how well audience demand is kept up over time and helps you determine long-term viewer interest. The measure of momentum, which measures the pace at which demand is growing, is just okay. You may also evaluate the travelability of "Reno 911!" in this market. It should be noted that the demand for "Reno 911!" in Canada was much less than the demand for the United States. As such, it may be possible to create a spin-off that does well in Canada. The tool also gives insights into the potential franchise value of a show.

Additionally, you may wish to analyze the demand data to optimize your content release and pricing strategy. By examining the peak and average demand of the show over the last year and comparing it to the demand for the last 30 days, you get a clear picture of the show's performance. For instance, the average demand for "Reno 911!" on a rolling basis for the last year was 3.9 times the average demand title, but it increased to 4.9 times the title average for the last 30 days, indicating increased popularity.

Demand data also helps you understand the global demand for your content. You can use the data to identify the top ten global markets where "Reno 911!" is most in-demand. We see a high demand in the United States, where the show first originated. Identifying the areas where you have high demand can help you focus on expanding your audience.

Finally, Parrot Analytics' demand data will provide data-driven recommendations for the platforms and networks that are the best fit for each show. With the data, you can make informed decisions, whether it is optimizing your marketing campaign ahead of a show's premiere or expanding your global reach through international distribution deals.

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More news about Reno 911!:

How fast is demand for Reno 911! growing?

Last 30 days
-1.6% Change in demand
On a rolling 30-day average basis, we compare TV demand in Canada for Reno 911! to the preceding 30 days: Demand has decreased by -1.6%

Comedy performance

Last 30 days
96.8% Percentile rank
Reno 911! ranks at the 96.8th percentile in the Comedy genre. This means Reno 911! has higher demand than 96.8% of all Comedy titles in Canada
Title position in Comedy
percentile-rank-desktop

How well is this TV series doing globally vs. its home market?

Last 30 days
38% Travelability to Canada

Reno 911!'s travelability to Canada in the last 30 days is 38%, which means that the audience demand for Reno 911! is 38% of the demand in its country of origin, United States. Click through to another market to discover how well Reno 911! travels internationally.

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Produce with confidence and mitigate downside risks

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    Create successful original productions with deep insights into character, talent, setting, plot, theme and genre preferences.
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Produce with confidence whilst mitigating downside risks. Contact us now to decrease production risks by combining content genome insights with demand data to increase the likelihood of a successful series: Gain deep insights into character, talent, setting, plot, theme and genre preferences, including Comedy. Using audience demand data, explore markets such as Canada to discover lucrative new sales opportunities whilst evaluating the expected ROI for new series acquisitions such as Reno 911! from partners like Comedy Central.

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Fuse art with science for the next global hit

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    Create successful original productions with deep insights into character, talent, setting, plot, theme and genre preferences.
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    Deploy high impact marketing campaigns for pre-release titles.
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Lead global content negotiations with authority

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Are you seeking distribution for Reno 911!? Lead global content negotiations with authority. Contact us now to discover if you should prioritize markets such as Canada, based on country-specific audience demand - including territories where commercial rights have not yet been granted. Apply a demand-based framework to negotiations with potential distribution partners such as Comedy Central to maximize the deal value. Assess the strengths and weakness of the competition’s content, leading to increased commercial efficiency and ROI.

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Maximize advertising revenues from new audiences

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Acquire the best shows from partners such as Comedy Central to fortify your competitive position in Canada. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. Reno 911!), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.

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  • Money Created with Sketch.
    Create successful original productions with deep insights into character, talent, setting, plot, theme and genre preferences.
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    Maximize subscriber renewals by applying new programming insights gained from understanding market demand.
  • People-Diverse Created with Sketch.
    Acquire the best shows with the highest expected platform ROI by leveraging global TV demand data.
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    Target content to the individuality of your audience segments with demand-based content taste clusters.
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    Deploy high impact marketing campaigns for pre-release titles.

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How popular is Reno 911! around the world?

Our TV audience measurement dataset is truly global. Discover how popular Comedy Central‘s Reno 911! is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.

Discover more insights

Over the last 7 days, people who watch Reno 911! also watch:

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DEMAND360LITE

Monitor global audience trends for 30,000+ TV shows, 18,000 movies and 40,000+ talent in 50+ markets and gain access to exclusive reports and analysis.

None
$99
USD per month
Pay monthly
None

Why get DEMAND360LITE?

  • Rank 30k+ TV shows, 18k+ movies and 40k+ talent in 50+ markets.
  • Get access to comprehensive global entertainment analytics.
  • Discover consolidated insights on global industry trends.
  • Learn from our experts with exclusive reports and whitepapers.
  • Save time with one curated feed of entertainment industry news.

Global TV content analytics for the attention economy

Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Canada, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.

Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Comedy Central and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.

Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Reno 911!, for example, can be assessed for a market e.g. Canada, which can then be benchmarked against genre averages (e.g. Mockumentary), using our globally standardized Demand Expressions® metric.

This page has been adjusted on March 29, 2024, 3:27 a.m. PST using television demand metrics from Parrot Analytics for Reno 911! in Canada. We provide our partners with deep content workflows to help them drive better and more informed content acquisition strategies. Contact us today to find out more.