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TV ratings for Resurrection: Ertugrul in Canada. TRT 1 TV series

Resurrection: Ertugrul

Original TV Network:
TRT 1
Genre:
Action and Adventure
Release type:
Network
IMDB Rating:
8.4

The heroic story of Ertugrul Ghazi, the father of Osman (Uthman) who founded the Ottoman Empire.

How well is this TV series doing in Canada?

Last 30 days
Title position in demand distribution
Outstanding demand distribution

The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.

The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.

As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.

Unpacking the Power of Demand Data: Insights from 'Resurrection: Ertugrul' for Content Strategy

Parrot Analytics Insights - February 2024

The data for "Resurrection: Ertugrul" in Canada for the month of February 2024 provides some insightful information that can help entertainment executives make informed content decisions, acquisition decisions, and distribution decisions. Here are some ways how demand data relates to content valuation and expands to other content development and strategy processes.

Content Valuation:
- Using demand data, executives can calculate the economic value of a specific series for any given platform. Based on the information provided, "Resurrection: Ertugrul" has 2.6 times the audience demand of the average show in Canada over the last 30 days, which indicates good demand for the show. This insight is crucial in determining how to price the content during negotiations with potential buyers, considering its global popularity and demand from other markets such as Pakistan, Turkey, and the US.
- Furthermore, by examining the show's rank in Canada and its percentile in the drama genre, the system can provide insight into how this show is performing against competitors.

Content Acquisition:
- The system can provide insight into the most popular genres within the local market, as well as globally. It would be a good idea to explore opportunities to acquire similar Turkish shows if Canada's Turkish audience has shown such high demand for "Resurrection: Ertugrul" in the region.
- Executive's can assess the show's ability to drive subscriptions and mitigate churn, allowing decision-makers to focus on acquiring or producing content that will help boost subscriber growth and retention.
- The Parrot Pulse can give executives an insight into the spin-off potential of the show ranking "outstanding" in franchisability, which implies the potential to monetize IP further for the production team.

Content Development:
- The demand for "Resurrection: Ertugrul" has been decreasing in Canada by 9.4% but is still high. Showing that it would be a suitable candidate for a content strategy that capitalizes on existing significant fan support. Thus, executives should keep an eye on how the trend continues to bend and take informed decisions.
- Franchisability is ranked outstanding, indicating the potential for spin-offs or franchises. Entertainment executives can use this information to develop the spin-off potential for the show by creating more Turkish historical dramas that may appeal to the same audience.

Content Distribution:
- By examining "Resurrection: Ertugrul" in different markets across the globe, executives can see where the content's demand is highest and leverage that information to make informed distribution decisions. For instance, Turkish audiences are far more interested in Ertugrul than any other country. By tracking these metrics, executives can take calculated risks when investing in global expansion and acquire more regional content that cater to a specific market.

Demand data offers key insights about the audience and leverages varied data sets to bring new understanding to the content industry: travelability, momentum, franchisability, Longevity, and reach. It answers some of the industry's most critical questions and helps make more informed decisions by minimizing the chance of misjudgments. Thus, the demand data system could equally add value to content strategy consulting as a whole.

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More news about Resurrection: Ertugrul:

How fast is demand for Resurrection: Ertugrul growing?

Last 30 days
-35.7% Change in demand
On a rolling 30-day average basis, we compare TV demand in Canada for Resurrection: Ertugrul to the preceding 30 days: Demand has decreased by -35.7%

Action and Adventure performance

Last 30 days
80.5% Percentile rank
Resurrection: Ertugrul ranks at the 80.5th percentile in the Action and Adventure genre. This means Resurrection: Ertugrul has higher demand than 80.5% of all Action and Adventure titles in Canada
Title position in Action and Adventure
percentile-rank-desktop

How well is this TV series doing globally vs. its home market?

Last 30 days
14% Travelability to Canada

Resurrection: Ertugrul's travelability to Canada in the last 30 days is 14%, which means that the audience demand for Resurrection: Ertugrul is 14% of the demand in its country of origin, Turkey. Click through to another market to discover how well Resurrection: Ertugrul travels internationally.

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How popular is Resurrection: Ertugrul around the world?

Our TV audience measurement dataset is truly global. Discover how popular TRT 1‘s Resurrection: Ertugrul is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.

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Over the last 7 days, people who watch Resurrection: Ertugrul also watch:

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Monitor global audience trends for 30,000+ TV shows, 18,000 movies and 40,000+ talent in 50+ markets and gain access to exclusive reports and analysis.

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Why get DEMAND360LITE?

  • Rank 30k+ TV shows, 18k+ movies and 40k+ talent in 50+ markets.
  • Get access to comprehensive global entertainment analytics.
  • Discover consolidated insights on global industry trends.
  • Learn from our experts with exclusive reports and whitepapers.
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Global TV content analytics for the attention economy

Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Canada, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.

Parrot Analytics' television demand data highlights the global TV content monetization opportunities for TRT 1 and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.

Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Resurrection: Ertugrul, for example, can be assessed for a market e.g. Canada, which can then be benchmarked against genre averages (e.g. Historical Adventure), using our globally standardized Demand Expressions® metric.

This page has been reconstructed on March 18, 2024, 12:43 p.m. PST using demand datasets from Parrot Analytics for Resurrection: Ertugrul in Canada. We provide our partners with valuable OTT know-how to help them drive better and more informed content investment strategies. Contact us today to find out more.