The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
Are you an entertainment executive interested in making more informed content decisions? Do you want to know how data can be used to help in acquisition, distribution, programming, and content valuation decisions? Let's take a look at the demand data of "Batman Beyond" in France in February 2024 and see how it can help you make informed decisions.
Content Valuation: In terms of content valuation, Parrot Analytics' content valuation system is based on demand data and reveals the dollar value contribution of any title to any platform in any region. You can use the demand data of "Batman Beyond" to estimate the economic value of the show. "Batman Beyond's" demand in France is good and has 2.5 times more demand than the average show in France over the last 30 days, placing it in the top percentile of all TV shows. Comparing its demand to its average over the last 90 days, demand has been decreasing recently.
Programming Decisions: You can use the demand data of "Batman Beyond" to make programming decisions. Its rank dropped by 284 spots during February 2024 in France, and its audience demand in France has decreased by 31.0% during the same period. This indicates that it has lost some of its popularity in France recently, which could be a concern. However, it achieved its peak rank of #1070 in France, and demand spiked in mid-February, suggesting that audiences are still interested in the show.
Distribution Decisions: The demand data of "Batman Beyond" can help you make distribution decisions, especially in terms of travelability (international demand). According to the Parrot Pulse, which measures its global performance across six dimensions, "Batman Beyond" has good travelability. Its demand in France was 24% of its demand in its country of origin, the United States, which means it has some traction in France. The show's top 10 global markets reveal that it outperforms the demand of the average TV show (1x) in each of these markets, indicating its broader appeal across different markets like the United States, Canada, the United Kingdom, Romania, Poland, Brazil, Puerto Rico, and Trinidad & Tobago.
Acquisition Decisions: You can use the demand data of "Batman Beyond" to make acquisition decisions. For example, fans of "Batman Beyond" also like "Harley Quinn," "Amphibia," "Ted Lasso," "What We Do In The Shadows," "Rick And Morty," "My Adventures With Superman," "Macgyver (2016)," "Aqua Teen Hunger Force," and "Jujutsu Kaisen (呪術廻戦)." Knowing the shows that loyal "Batman Beyond" fans are also interested in can help you make informed acquisition decisions.
Combining the insights from the demand data of "Batman Beyond" in France in February 2024, you can make informed decisions on programming, distribution, and acquisition for this show. Additionally, content valuation will give you the exact economic value of the show. At Parrot Analytics, we use demand data to help entertainment executives make more informed decisions concerning their content.
Batman Beyond's travelability to France in the last 30 days is 23%, which means that the audience demand for Batman Beyond is 23% of the demand in its country of origin, United States. Click through to another market to discover how well Batman Beyond travels internationally.
Answer one question and put our thinking to work on your challenges.
Who are you in the industry?
Capture more value from content opportunities in France as well as globally. Contact us now to leverage audience profiling, market-based insights, talent scoring and genre clustering to de-risk production investments. Discover new business opportunities in the Action and Adventure genre and assess the strengths and weakness of the competition’s content e.g. the wb, leading to increased commercial efficiency and ROI.
Support casting decisions with empirical market data for France. Contact us now to reveal hidden talent insights, through a combination of affinity and trait analysis, encompassing both global and market-based factors to determine who is truly worth an investment. Discover new business opportunities and assess the strengths and weakness of the competition’s offerings including specific titles such as Batman Beyond.
Produce with confidence whilst mitigating downside risks. Contact us now to decrease production risks by combining content genome insights with demand data to increase the likelihood of a successful series: Gain deep insights into character, talent, setting, plot, theme and genre preferences, including Action and Adventure. Using audience demand data, explore markets such as France to discover lucrative new sales opportunities whilst evaluating the expected ROI for new series acquisitions such as Batman Beyond from partners like the wb.
Studios in France are now empowered to fuse art with science for the next global hit. Contact us to gain deep insights into target audiences’ character, talent, setting, plot, theme and genre preferences (e.g. Action and Adventure) - for both local and global content. Find the best performing concepts with demand-driven concept testing and development. Apply talent demand to gain a holistic view of future content performance, pre-development.
Are you seeking distribution for Batman Beyond? Lead global content negotiations with authority. Contact us now to discover if you should prioritize markets such as France, based on country-specific audience demand - including territories where commercial rights have not yet been granted. Apply a demand-based framework to negotiations with potential distribution partners such as the wb to maximize the deal value. Assess the strengths and weakness of the competition’s content, leading to increased commercial efficiency and ROI.
Maximize advertising revenues from new audiences in France. Contact us now to leverage a return-focused selection criteria for title acquisition from the wb by incorporating country-specific trend and market demand factors. Appeal to audience interests using demand-driven advertising and personalize campaigns to capitalize on pre-release demand for specific titles such as Batman Beyond. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles that have not even been released.
Acquire the best shows from partners such as the wb to fortify your competitive position in France. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. Batman Beyond), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.
Command your Action and Adventure genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as the wb by incorporating country-specific trend and market demand factors for all markets including France. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.
Deploy high impact entertainment marketing strategies across all genres including Action and Adventure. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as Batman Beyond, including those that have not even been released. Appeal to your target markets, including France, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.
Our TV audience measurement dataset is truly global. Discover how popular the wb‘s Batman Beyond is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in France, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for the wb and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Batman Beyond, for example, can be assessed for a market e.g. France, which can then be benchmarked against genre averages (e.g. Superhero Series), using our globally standardized Demand Expressions® metric.
This page has been updated on March 28, 2024, 8:49 p.m. PST using global demand datasets from Parrot Analytics for Batman Beyond in France. We provide our partners with valuable OTT insight to help them drive better and more informed content sales strategies. Contact us today to find out more.