The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As an entertainment executive, leveraging demand data can help you make informed content decisions, such as whether to finance a TV series, acquire distribution rights, or adjust programming schedules. Parrot Analytics demand data can provide important insights to help with these decisions.
For example, let’s consider the show “Ben 10: Alien Force” and its performance in Mexico during February 2024. Based on Parrot Analytics demand data, we can see that the show has good demand in Mexico, with 2.7 times higher demand than the average show in the country. Additionally, the show’s demand has been increasing recently, with 2.2 times higher demand than the average over the last 90 days. This data is a helpful indicator of the show’s value in the Mexican market and can be used for content valuation purposes.
We can also see that during February 2024, the show’s rank in Mexico dropped by 1352 spots, indicating that the show has been experiencing a decline in popularity. Still, the show ranks in the 95.3th percentile in the adventure genre in Mexico, meaning it has higher demand than 95.3% of all adventure titles in the country.
Moreover, Parrot Analytics data indicates that shows that are similar to “Ben 10: Alien Force” and are popular in Mexico include “Generator Rex”, “Digimon Ghost Game”, “Nicky, Ricky, Dicky & Dawn” and others. Looking at these shows can help executives make informed acquisition decisions and adjust their programming schedules to maximize their performance.
Parrot Analytics also provides insight into the show’s global performance. Using six dimensions of the Parrot Pulse, executives can evaluate the show’s audience demand across different platforms and regions, its travelability, longevity, momentum, franchisability, and reach. Using this framework, it can be seen that “Ben 10: Alien Force” enjoys worldwide good audience demand, has a good travelability score for international markets, outstanding longevity (maintaining audience demand over time), a good momentum, and good spin-off potential.
In terms of its reach, “Ben 10: Alien Force” has performed particularly well in the United States, where it has 6.5 times higher demand than the average TV show, and in Brazil where it has good demand. Moreover, based on our analysis of the show's performance across the top 10 global markets that show high demand for the show, it is evident that the show outperforms the average TV show in each of these markets.
In conclusion, Parrot Analytics demand data for “Ben 10: Alien Force” provides insightful information that can be used by entertainment executives to make informed decisions regarding content valuation, distribution, and programming. Leveraging this data can allow executives to optimize their content portfolios, capitalize on spin-off potentials, and adjust programming schedules to maximize their shows’ performance.
Ben 10: Alien Force's travelability to Mexico in the last 30 days is 13%, which means that the audience demand for Ben 10: Alien Force is 13% of the demand in its country of origin, United States. Click through to another market to discover how well Ben 10: Alien Force travels internationally.
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Our TV audience measurement dataset is truly global. Discover how popular Cartoon Network‘s Ben 10: Alien Force is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Mexico, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Cartoon Network and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Ben 10: Alien Force, for example, can be assessed for a market e.g. Mexico, which can then be benchmarked against genre averages (e.g. School), using our globally standardized Demand Expressions® metric.
This page has been refreshed on April 22, 2024, 2:03 p.m. PST using demand analytics from Parrot Analytics for Ben 10: Alien Force in Mexico. We provide our partners with deep SVOD expertise to help them drive better and more informed content partnership strategies. Contact us today to find out more.