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TV ratings for The Flash in Netherlands. the cw TV series

The Flash

Original TV Network:
the cw
Genre:
Action and Adventure
Release type:
Network
IMDB Rating:
7.7

After being struck by lightning, Barry Allen wakes up from his coma to discover he's been given the power of super speed, becoming the next Flash, fighting crime in Central City.

How well is this TV series doing in Netherlands?

Last 30 days
12.6x Difference from market average outstanding
Title position in demand distribution
Outstanding demand distribution

The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.

The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.

As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.

Data-Driven TV Strategy: How Demand Data for 'The Flash' Can Inform Content Decisions and Boost Audience Growth

Parrot Analytics Insights - October 2023

If you are an OTT or SVOD platform executive, you should care about the demand data for "The Flash" because a high level of demand is an indication of strong viewer interest, which will be critical for driving subscriber growth and retention. The data shows that "The Flash" has exceptional demand both globally and in the Netherlands in particular, where it has 10.3 times the audience demand of the average show and ranks at the 99.4th percentile in the drama genre. The data also indicates that the show may be losing some popularity in the last 30 days even though it maintains exceptional longevity.

If you are a TV series financing company or an entertainment talent agency, you can use the demand data to determine the worth of this series. Parrot Analytics content valuation system is based on global content demand and supply. Therefore we can use this system to determine the value of "The Flash", which could be significant given its exceptional performance in various global markets.

If you are a TV production company, you can utilize the demand data to make better programming decisions. Since Parrot Analytics data provides information about which shows are resonating most with current audiences. You can use the data to know which elements are favored by fans of "The Flash", and use such insights to attract similar audiences in your upcoming productions.

If you are a studio or content distributor, demand data can help inform your acquisition decisions. If "The Flash" has significant demand in the Netherlands, for example and you are looking to acquire content to fill your catalog and attract subscribers, then this is an indication that The Flash may be a good fit for your platform.

Lastly, for Linear network or pay-TV Network, the demand data for "The Flash" would help to determine which content would best maximize viewership. The data can help to determine whether the show would be a good fit for your network, by examining the show's popularity and demand relative to the average show in your network's region. The data can also help determine content promotions, which content to renew or axe or if a spinoff or franchise is plausible.

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How fast is demand for The Flash growing?

Last 30 days
-16.3% Change in demand
On a rolling 30-day average basis, we compare TV demand in Netherlands for The Flash to the preceding 30 days: Demand has decreased by -16.3%

Action and Adventure performance

Last 30 days
98.3% Percentile rank
The Flash ranks at the 98.3th percentile in the Action and Adventure genre. This means The Flash has higher demand than 98.3% of all Action and Adventure titles in Netherlands
Title position in Action and Adventure
percentile-rank-desktop

How well is this TV series doing globally vs. its home market?

Last 30 days
25% Travelability to Netherlands

The Flash's travelability to Netherlands in the last 30 days is 25%, which means that the audience demand for The Flash is 25% of the demand in its country of origin, United States. Click through to another market to discover how well The Flash travels internationally.

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Capture more value from content opportunities in Netherlands as well as globally. Contact us now to leverage audience profiling, market-based insights, talent scoring and genre clustering to de-risk production investments. Discover new business opportunities in the Action and Adventure genre and assess the strengths and weakness of the competition’s content e.g. the cw, leading to increased commercial efficiency and ROI.

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Support casting decisions with empirical market data for Netherlands. Contact us now to reveal hidden talent insights, through a combination of affinity and trait analysis, encompassing both global and market-based factors to determine who is truly worth an investment. Discover new business opportunities and assess the strengths and weakness of the competition’s offerings including specific titles such as The Flash.

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Produce with confidence and mitigate downside risks

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Produce with confidence whilst mitigating downside risks. Contact us now to decrease production risks by combining content genome insights with demand data to increase the likelihood of a successful series: Gain deep insights into character, talent, setting, plot, theme and genre preferences, including Action and Adventure. Using audience demand data, explore markets such as Netherlands to discover lucrative new sales opportunities whilst evaluating the expected ROI for new series acquisitions such as The Flash from partners like the cw.

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Fuse art with science for the next global hit

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Studios in Netherlands are now empowered to fuse art with science for the next global hit. Contact us to gain deep insights into target audiences’ character, talent, setting, plot, theme and genre preferences (e.g. Action and Adventure) - for both local and global content. Find the best performing concepts with demand-driven concept testing and development. Apply talent demand to gain a holistic view of future content performance, pre-development.

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Lead global content negotiations with authority

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    Better understand competitors’ moves by analyzing content on a title, franchise, portfolio, or platform basis.

Are you seeking distribution for The Flash? Lead global content negotiations with authority. Contact us now to discover if you should prioritize markets such as Netherlands, based on country-specific audience demand - including territories where commercial rights have not yet been granted. Apply a demand-based framework to negotiations with potential distribution partners such as the cw to maximize the deal value. Assess the strengths and weakness of the competition’s content, leading to increased commercial efficiency and ROI.

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Maximize advertising revenues from new audiences

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Maximize advertising revenues from new audiences in Netherlands. Contact us now to leverage a return-focused selection criteria for title acquisition from the cw by incorporating country-specific trend and market demand factors. Appeal to audience interests using demand-driven advertising and personalize campaigns to capitalize on pre-release demand for specific titles such as The Flash. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles that have not even been released.

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Acquire the best shows to fortify your competitive position

Industry
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    Deploy high impact marketing campaigns for pre-release titles.
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Acquire the best shows from partners such as the cw to fortify your competitive position in Netherlands. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. The Flash), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.

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Command your niche with maximum net subscriber adds

Industry
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    Create successful original productions with deep insights into character, talent, setting, plot, theme and genre preferences.
  • Money-Hand Created with Sketch.
    Maximize subscriber renewals by applying new programming insights gained from understanding market demand.
  • People-Diverse Created with Sketch.
    Acquire the best shows with the highest expected platform ROI by leveraging global TV demand data.
  • Target Created with Sketch.
    Target content to the individuality of your audience segments with demand-based content taste clusters.
  • Document-Star Created with Sketch.
    Deploy high impact marketing campaigns for pre-release titles.

Command your Action and Adventure genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as the cw by incorporating country-specific trend and market demand factors for all markets including Netherlands. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.

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Deploy high impact entertainment marketing strategies

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Deploy high impact entertainment marketing strategies across all genres including Action and Adventure. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as The Flash, including those that have not even been released. Appeal to your target markets, including Netherlands, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.

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How popular is The Flash around the world?

Our TV audience measurement dataset is truly global. Discover how popular the cw‘s The Flash is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.

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Over the last 7 days, people who watch The Flash also watch:

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Why get DEMAND360LITE?

  • Rank 30k+ TV shows, 18k+ movies and 40k+ talent in 50+ markets.
  • Get access to comprehensive global entertainment analytics.
  • Discover consolidated insights on global industry trends.
  • Learn from our experts with exclusive reports and whitepapers.
  • Save time with one curated feed of entertainment industry news.

Global TV content analytics for the attention economy

Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Netherlands, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.

Parrot Analytics' television demand data highlights the global TV content monetization opportunities for the cw and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.

Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for The Flash, for example, can be assessed for a market e.g. Netherlands, which can then be benchmarked against genre averages (e.g. Superhero Series), using our globally standardized Demand Expressions® metric.

This page has been amended on March 18, 2024, 12:49 p.m. PST using global television demand data from Parrot Analytics for The Flash in Netherlands. We provide our partners with comprehensive TV series competencies to help them drive better and more informed content sales strategies. Contact us today to find out more.