The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
Attention entertainment executives! The popularity of wrestling show, "WWE Monday Night Raw," has been increasing recently. The show has outstanding demand in New Zealand and is in the 99.6th percentile in the sports genre. When it comes to content valuation, this show commands 9.4 times the average demand of a show in New Zealand, making it highly valuable content and an excellent acquisition or programming decision.
Our demand data also shows that "WWE Monday Night Raw" has exceptional performance across six dimensions. The show has exceptional travelability, meaning it has substantial international demand, and its momentum and franchisability are equally exceptional. The show has also performed brilliantly in the United States, United Kingdom, Canada, Germany, India, France, South Africa, Bulgaria, and Kenya, with higher demand than the average TV show in every market.
Demand data is also useful for identifying optimal programming slots, as the show's demand spiked late in August 2023 in New Zealand, indicating it may be a prime candidate for a viewership increase during this period. Furthermore, our data reveals that fans of "WWE Monday Night Raw" also like "All Elite Wrestling: Dynamite," "WWE NXT (US)," "All Elite Wrestling: Collision," and several other shows, providing useful insights into potential audience direction, cross-promotion, and opportunities for franchising spinoffs.
In summary, demand data can provide entertainment executives with the information they need to make more informed acquisition, content, distribution, and programming decisions. It allows execs to quantify the marginal revenue contribution and how a title drives engagement and help league-specific franchise to be more profitable by signing up the right talent and making the right marketing campaigns and match schedules.
WWE Monday Night Raw's travelability to New Zealand in the last 30 days is 36%, which means that the audience demand for WWE Monday Night Raw is 36% of the demand in its country of origin, United States. Click through to another market to discover how well WWE Monday Night Raw travels internationally.
Answer one question and put our thinking to work on your challenges.
Who are you in the industry?
Capture more value from content opportunities in New Zealand as well as globally. Contact us now to leverage audience profiling, market-based insights, talent scoring and genre clustering to de-risk production investments. Discover new business opportunities in the Sports genre and assess the strengths and weakness of the competition’s content e.g. usa network, leading to increased commercial efficiency and ROI.
Support casting decisions with empirical market data for New Zealand. Contact us now to reveal hidden talent insights, through a combination of affinity and trait analysis, encompassing both global and market-based factors to determine who is truly worth an investment. Discover new business opportunities and assess the strengths and weakness of the competition’s offerings including specific titles such as WWE Monday Night Raw.
Produce with confidence whilst mitigating downside risks. Contact us now to decrease production risks by combining content genome insights with demand data to increase the likelihood of a successful series: Gain deep insights into character, talent, setting, plot, theme and genre preferences, including Sports. Using audience demand data, explore markets such as New Zealand to discover lucrative new sales opportunities whilst evaluating the expected ROI for new series acquisitions such as WWE Monday Night Raw from partners like usa network.
Studios in New Zealand are now empowered to fuse art with science for the next global hit. Contact us to gain deep insights into target audiences’ character, talent, setting, plot, theme and genre preferences (e.g. Sports) - for both local and global content. Find the best performing concepts with demand-driven concept testing and development. Apply talent demand to gain a holistic view of future content performance, pre-development.
Are you seeking distribution for WWE Monday Night Raw? Lead global content negotiations with authority. Contact us now to discover if you should prioritize markets such as New Zealand, based on country-specific audience demand - including territories where commercial rights have not yet been granted. Apply a demand-based framework to negotiations with potential distribution partners such as usa network to maximize the deal value. Assess the strengths and weakness of the competition’s content, leading to increased commercial efficiency and ROI.
Maximize advertising revenues from new audiences in New Zealand. Contact us now to leverage a return-focused selection criteria for title acquisition from usa network by incorporating country-specific trend and market demand factors. Appeal to audience interests using demand-driven advertising and personalize campaigns to capitalize on pre-release demand for specific titles such as WWE Monday Night Raw. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles that have not even been released.
Acquire the best shows from partners such as usa network to fortify your competitive position in New Zealand. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. WWE Monday Night Raw), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.
Command your Sports genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as usa network by incorporating country-specific trend and market demand factors for all markets including New Zealand. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.
Deploy high impact entertainment marketing strategies across all genres including Sports. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as WWE Monday Night Raw, including those that have not even been released. Appeal to your target markets, including New Zealand, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.
Our TV audience measurement dataset is truly global. Discover how popular usa network‘s WWE Monday Night Raw is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in New Zealand, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for usa network and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for WWE Monday Night Raw, for example, can be assessed for a market e.g. New Zealand, which can then be benchmarked against genre averages (e.g. Wrestling Sports), using our globally standardized Demand Expressions® metric.
This page has been refreshed on April 22, 2024, 2 p.m. PST using global television demand analytics from Parrot Analytics for WWE Monday Night Raw in New Zealand. We provide our partners with deep television series competencies to help them drive better and more informed content licensing strategies. Contact us today to find out more.