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TV ratings for Suits in Turkey. MBC 4 TV series

Suits

Original TV Network:
MBC 4
Genre:
Drama
Release type:
Network
IMDB Rating:
8.5

On the run from a drug deal gone bad, brilliant college dropout Mike Ross finds himself working with Harvey Specter, one of New York City's best lawyers.

How well is this TV series doing in Turkey?

Last 30 days
5.4x Difference from market average good
Title position in demand distribution
Outstanding demand distribution

The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.

The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.

As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.

Maximizing ROI with Demand Data: How Entertainment Executives Can Make Better Content Decisions Based on 'Suits' Performance in Turkey

Parrot Analytics Insights - February 2024

As an entertainment executive, demand data can provide valuable insights to inform content decisions, particularly in relation to content valuation, acquisition, distribution, and programming. For instance, data available on the show "Suits" for the month of February 2024 in Turkey can be used to demonstrate how demand data can aid decision making.

Demand data can help to answer essential questions relating to content valuation, such as what is the baseline value of a title or a content library to a platform over time. Parrot Analytics' content valuation system, which uses demand data to determine the dollar value contribution of any title to any platform in any region, can provide insights into how much a show is worth, and can reveal how much of a show's value is being driven by demand for one of its stars or any other factors.

For instance, "Suits" has 4.6 times the audience demand of the average show in Turkey, with only 8.6% of all TV shows having this level of demand. This high level of demand relative to other shows is an indicator of the value and valuation of "Suits." Comparing the show's performance over a 1-year rolling basis with the last 30 days reveals that the show has recently increased in popularity. Therefore, its value may be higher than its previous valuation, indicating a need for a reassessment of the show's current valuation.

As an executive, analyzing demand data can also aid in acquisition decisions. Demand data can help decision-makers identify the type of content that would exhibit opportunities to be acquired or produced, and the type of content with the potential to be successful. Moreover, by analyzing the countries where the show is most in-demand, as revealed by the case of "Suits," executives can see the shows' potential to drive subscriptions and mitigate churn on their platform.

In terms of programming decisions, "Suits" popularity rating in the comedy genre in Turkey can inform programming by revealing which shows are resonating most with the audience and which genre should be emphasized to attract new subscribers to their SVOD service.

Demand data can also help with distribution decisions by informing the audience base's location and the number of people expressing demand for a show. As shown by the "Suits" example, the show performed outstandingly in various regions globally, including the United States, Canada, Russia, the United Kingdom, Germany, France, the Netherlands, China, and India. This information can inform distribution decisions, as executives can identify which platforms to target for distribution of their content.

In conclusion, demand data provides an avenue for entertainment industry executives to make informed decisions. The valuable information provided by platforms such as Parrot Analytics can aid content valuation, acquisition, distribution, and programming decisions that enable industry executives to maximize their ROI by evaluating audience demand and the popularity of their content.

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More news about Suits:

How fast is demand for Suits growing?

Last 30 days
+15.2% Change in demand
On a rolling 30-day average basis, we compare TV demand in Turkey for Suits to the preceding 30 days: Demand has increased by 15.2%

Drama performance

Last 30 days
98.4% Percentile rank
Suits ranks at the 98.4th percentile in the Drama genre. This means Suits has higher demand than 98.4% of all Drama titles in Turkey
Title position in Drama
percentile-rank-desktop

How well is this TV series doing globally vs. its home market?

Last 30 days
22% Travelability to Turkey

Suits's travelability to Turkey in the last 30 days is 22%, which means that the audience demand for Suits is 22% of the demand in its country of origin, United States. Click through to another market to discover how well Suits travels internationally.

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Maximize advertising revenues from new audiences in Turkey. Contact us now to leverage a return-focused selection criteria for title acquisition from MBC 4 by incorporating country-specific trend and market demand factors. Appeal to audience interests using demand-driven advertising and personalize campaigns to capitalize on pre-release demand for specific titles such as Suits. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles that have not even been released.

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Discover more insights

Over the last 7 days, people who watch Suits also watch:

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DEMAND360LITE

Monitor global audience trends for 30,000+ TV shows, 18,000 movies and 40,000+ talent in 50+ markets and gain access to exclusive reports and analysis.

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$99
USD per month
Pay monthly
None

Why get DEMAND360LITE?

  • Rank 30k+ TV shows, 18k+ movies and 40k+ talent in 50+ markets.
  • Get access to comprehensive global entertainment analytics.
  • Discover consolidated insights on global industry trends.
  • Learn from our experts with exclusive reports and whitepapers.
  • Save time with one curated feed of entertainment industry news.

Global TV content analytics for the attention economy

Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Turkey, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.

Parrot Analytics' television demand data highlights the global TV content monetization opportunities for MBC 4 and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.

Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Suits, for example, can be assessed for a market e.g. Turkey, which can then be benchmarked against genre averages (e.g. Mystery Drama), using our globally standardized Demand Expressions® metric.

This page has been regenerated on March 18, 2024, 12:42 p.m. PST using global television demand data from Parrot Analytics for Suits in Turkey. We provide our partners with far-reaching television series insight to help them drive better and more informed content licensing strategies. Contact us today to find out more.