The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
If you are an entertainment executive in the UK, and you're looking to make content decisions or programming decisions, or evaluate the value of a TV series production, or make distribution decisions, the demand data for "Boruto: Naruto Next Generations" can provide crucial insights.
Firstly, "Boruto: Naruto Next Generations" has higher than average demand in the UK, making it a relatively popular show. This demand data can help you evaluate the content's performance compared to the market average and decide if it is worthwhile to acquire or produce similar content.
However, the same data also reveals a decreasing trend in demand, which may indicate that the show has peaked in terms of popularity, and may not be an optimal choice for your audience acquisition and retention efforts.
The demand data also identifies "Boruto: Naruto Next Generations" as a show with good travelability and longevity, meaning it has the potential to perform well in international markets and maintain sustained demand over time.
Moreover, the audience data reveals which shows are favored by fans of "Boruto: Naruto Next Generations." Incorporating information about these complementary shows can help shape strategic decisions such as cross-promoting with similar content.
Entertainment executives should also note that demand for "Boruto: Naruto Next Generations" have been relatively stable in the global market, with outstanding performance in Hungary, Canada, France, Switzerland, and the Netherlands. Comparing this information against the costs associated with distribution and marketing to penetrate these markets will aid in decisive critical business decisions.
Demand data can also assist talent agencies, to determine which actors and actresses in this show are currently increasing or decreasing the show's demand, thus providing more insight into the talent's commercial viability. Furthermore, TV production companies can use the data to optimize the production or marketing of upcoming productions or spin-offs.
Finally, those concerned with programming decisions, distribution decisions, or content acquisition may use the global audience demand data to identify more popular shows in specific markets to formulate their recommendations or target these markets more aggressively.
Therefore, Parrot Analytics' demand data for "Boruto: Naruto Next Generations" can be critical in aiding entertainment executives to make informed strategic decisions regarding content valuation, acquisition, distribution, programming, and talent management.
Boruto: Naruto Next Generations's travelability to the United Kingdom in the last 30 days is 44%, which means that the audience demand for Boruto: Naruto Next Generations is 44% of the demand in its country of origin, Japan. Click through to another market to discover how well Boruto: Naruto Next Generations travels internationally.
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Our TV audience measurement dataset is truly global. Discover how popular TV Tokyo‘s Boruto: Naruto Next Generations is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United Kingdom, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for TV Tokyo and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Boruto: Naruto Next Generations, for example, can be assessed for a market e.g. United Kingdom, which can then be benchmarked against genre averages (e.g. Japanese Animation), using our globally standardized Demand Expressions® metric.
This page has been amended on April 22, 2024, 2 p.m. PST using demand metrics from Parrot Analytics for Boruto: Naruto Next Generations in the United Kingdom. We provide our partners with extensive television industry expertise to help them drive better and more informed content licensing strategies. Contact us today to find out more.