The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
The demand for "Jake And The Never Land Pirates" in the United Kingdom over the last 30 days has been good, as it has achieved 2.0 times the audience demand of the average show in the United Kingdom. It is crucial to note that the demand for this show has been increasing recently compared to its demand of 1.7 times the average over the last 90 days. The insights obtained from analyzing demand data can be helpful in making content and programming decisions.
The demand for "Jake And The Never Land Pirates" on a 1-year rolling basis compared to the last 30 days indicates that its popularity has increased by 9.0% during the last 30 days. Therefore, the content creators or platform executives could consider the possibility of renewing or creating spin-offs from this show.
Through the use of Parrot Pulse, the show's global performance could be measured independently of the platform or region. The show's longevity, pace of growth, and worldwide audience demand were all good. Although the travelability of "Jake And The Never Land Pirates" was only okay, it is essential to note that this TV series had a demand for 23% of its country of origin, the United States.
Additionally, examining the top 10 global markets where "Jake And The Never Land Pirates" is most in-demand, it is evident that the show is outperforming the demand of the average TV show in each of these markets. Therefore, content creators or platform executives could explore the possibility of making this show available on more platforms to maximize its reach and acquire new audiences.
Demand data can also help understand the show's audience. For instance, the show ranks at the 92.2th percentile in the family genre in the United Kingdom, meaning that it has higher demand than 92.2% of all family titles in the United Kingdom. This could help content creators or talent agencies identify the right genre for their upcoming shows.
In conclusion, analyzing demand data using Parrot Analytics content valuation system could enhance decision-making processes for content creators, talent agencies, TV executives, and platform executives. Demand data could help them understand the popularity of a show; its audience, and even measure its global performance. For instance, the insights obtained from analyzing the demand for "Jake And The Never Land Pirates" could be useful in making content and programming decisions, whether it is creating spin-offs or renewing the show for another season.
Jake And The Never Land Pirates's travelability to the United Kingdom in the last 30 days is 27%, which means that the audience demand for Jake And The Never Land Pirates is 27% of the demand in its country of origin, United States. Click through to another market to discover how well Jake And The Never Land Pirates travels internationally.
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Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United Kingdom, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Disney Junior and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Jake And The Never Land Pirates, for example, can be assessed for a market e.g. United Kingdom, which can then be benchmarked against genre averages (e.g. Pre-school), using our globally standardized Demand Expressions® metric.
This page has been amended on April 18, 2024, 2:04 p.m. PST using tv demand datasets from Parrot Analytics for Jake And The Never Land Pirates in the United Kingdom. We provide our partners with far-reaching TV industry analyses to help them drive better and more informed content acquisition strategies. Contact us today to find out more.