The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
If you are an entertainment executive considering the acquisition, distribution, or programming of "Jersey Shore: Family Vacation," Parrot Analytics' demand data can help inform your decision-making process and provide valuable insights into the show's performance.
Firstly, demand data can help quantify the show's value and inform content valuation. By using Parrot Analytics' content valuation system, you can estimate the dollar value contribution of "Jersey Shore: Family Vacation" to your platform in the UK or other regions. Based on the demand data, the show has 10.1 times the audience demand of the average title in the UK, which indicates outstanding demand for the show. Furthermore, the show ranks at the 98.9th percentile in the reality genre, indicating it is highly popular in this specific genre. It is also ranked #216 in the UK, which further highlights its popularity.
Demand data can also enable you to assess the show's travelability and its ability to resonate with an international audience. For instance, demand for "Jersey Shore: Family Vacation" in the UK was 41% of the demand in its country of origin, the United States. This information can help predict the global performance of the show and provide insights into which markets to target for distribution.
Moreover, demand data can inform programming decisions and help to optimize release strategies. For example, by analyzing the top 10 global markets where the show is most in-demand in the last 30 days, you can determine where the show is performing well relative to other titles in those markets. As per the data provided, "Jersey Shore: Family Vacation" has an outstanding audience demand in Australia, Denmark, the Netherlands, the United Kingdom, France, Germany, and Russia. Based on this information, executives can strategize for the show's global expansion.
Parrot Analytics' demand data can also provide insights into viewer tastes and preferences. By analyzing the metadata of the show, which reveals that other shows that fans of "Jersey Shore: Family Vacation" also like are "Rupaul’s Drag Race: Untucked", "Survivor", "Big Brother (US)", "RuPaul's Drag Race", and "The Kardashians," among others, entertainment executives can understand the type of content that resonates with a specific audience and adjust their acquisition or programming decisions to address these preferences.
Finally, demand data can help monitor the performance of the show over time and provide insights into audience behavior. For instance, comparing the show's performance on a rolling one-year basis versus the last 30 days reveals that the show has increased popularity by 5.8% in the last 30 days. This indicates that the show continues to capture viewers' interest and can assist entertainment executives tasked with retaining audiences by deciding how best to promote the show.
In conclusion, Parrot Analytics' demand data can help inform the decision-making process of entertainment executives working at a range of companies, from OTT and SVOD platforms to TV series financing and TV production companies. By using the demand data to assess the popularity of a show, identify international potential, and understand viewer preferences, they can make more informed decisions that can maximize the show's performance.
Jersey Shore: Family Vacation's travelability to the United Kingdom in the last 30 days is 40%, which means that the audience demand for Jersey Shore: Family Vacation is 40% of the demand in its country of origin, United States. Click through to another market to discover how well Jersey Shore: Family Vacation travels internationally.
Answer one question and put our thinking to work on your challenges.
Who are you in the industry?
Capture more value from content opportunities in the United Kingdom as well as globally. Contact us now to leverage audience profiling, market-based insights, talent scoring and genre clustering to de-risk production investments. Discover new business opportunities in the Reality genre and assess the strengths and weakness of the competition’s content e.g. MTV, leading to increased commercial efficiency and ROI.
Support casting decisions with empirical market data for the United Kingdom. Contact us now to reveal hidden talent insights, through a combination of affinity and trait analysis, encompassing both global and market-based factors to determine who is truly worth an investment. Discover new business opportunities and assess the strengths and weakness of the competition’s offerings including specific titles such as Jersey Shore: Family Vacation.
Produce with confidence whilst mitigating downside risks. Contact us now to decrease production risks by combining content genome insights with demand data to increase the likelihood of a successful series: Gain deep insights into character, talent, setting, plot, theme and genre preferences, including Reality. Using audience demand data, explore markets such as the United Kingdom to discover lucrative new sales opportunities whilst evaluating the expected ROI for new series acquisitions such as Jersey Shore: Family Vacation from partners like MTV.
Studios in the United Kingdom are now empowered to fuse art with science for the next global hit. Contact us to gain deep insights into target audiences’ character, talent, setting, plot, theme and genre preferences (e.g. Reality) - for both local and global content. Find the best performing concepts with demand-driven concept testing and development. Apply talent demand to gain a holistic view of future content performance, pre-development.
Are you seeking distribution for Jersey Shore: Family Vacation? Lead global content negotiations with authority. Contact us now to discover if you should prioritize markets such as the United Kingdom, based on country-specific audience demand - including territories where commercial rights have not yet been granted. Apply a demand-based framework to negotiations with potential distribution partners such as MTV to maximize the deal value. Assess the strengths and weakness of the competition’s content, leading to increased commercial efficiency and ROI.
Maximize advertising revenues from new audiences in the United Kingdom. Contact us now to leverage a return-focused selection criteria for title acquisition from MTV by incorporating country-specific trend and market demand factors. Appeal to audience interests using demand-driven advertising and personalize campaigns to capitalize on pre-release demand for specific titles such as Jersey Shore: Family Vacation. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles that have not even been released.
Acquire the best shows from partners such as MTV to fortify your competitive position in the United Kingdom. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. Jersey Shore: Family Vacation), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.
Command your Reality genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as MTV by incorporating country-specific trend and market demand factors for all markets including the United Kingdom. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.
Deploy high impact entertainment marketing strategies across all genres including Reality. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as Jersey Shore: Family Vacation, including those that have not even been released. Appeal to your target markets, including the United Kingdom, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.
Our TV audience measurement dataset is truly global. Discover how popular MTV‘s Jersey Shore: Family Vacation is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United Kingdom, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for MTV and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Jersey Shore: Family Vacation, for example, can be assessed for a market e.g. United Kingdom, which can then be benchmarked against genre averages (e.g. Housemates Reality), using our globally standardized Demand Expressions® metric.
This page has been regenerated on April 22, 2024, 2:04 p.m. PST using tv demand datasets from Parrot Analytics for Jersey Shore: Family Vacation in the United Kingdom. We provide our partners with comprehensive SVOD workflows to help them drive better and more informed content acquisition strategies. Contact us today to find out more.