The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
If you're an executive decision-maker at an OTT or SVOD platform, you can use the demand data on "Abc World News Tonight" to take more informed content acquisition and programming decisions. Based on the analysis shared, the show has an outstanding demand of 13.8 times the average show in the United States over the last 30 days, indicating it is highly popular. The show's audience demand grew from 12.0 times the average title to 13.8 times over the last 30 days, indicating a growing popularity trend. By knowing this, you can infer that the popularity of the show is increasing rapidly, and it may be worthwhile considering acquiring this series if it is not currently in your library. You can also use the demand data to monitor how your subscribers are reacting to the show and manage subscriber retention or growth.
The demand data on "Abc World News Tonight" can also assist content distributors in making better distribution decisions. These distributors can use the data to determine which regions are more receptive to the show. According to the analysis, the United States is "Abc World News Tonight"'s most in-demand market globally, with an outstanding audience demand of 4.1x. If you are a content distributor, you can use this data to pitch the show to broadcasters in the United States as it is found to be more popular. You can also provide insights to content owners on the growing demand of the show.
Finally, for television production companies and studios, demand data on "Abc World News Tonight" can provide insights for more informed content decisions. The peak audience demand for the show increased by 0.6% in the last 30 days, while the average audience demand increased from 12.0 times the average to 13.8 times over the last 30 days. This indicates that the show has a growing audience, and production companies and studios can use this data to tailor their existing or upcoming shows accordingly. The data also shows that the show's longevity is exceptional, meaning it has maintained its audience's demand over time, making it a strong candidate for a network to push as a significant asset.
In summary, demand data can assist entertainment executives in making more informed decisions around content valuation, content acquisition, distribution, and programming. Based on the analysis shared, "Abc World News Tonight" is currently in an excellent position in terms of audience demand, increased popularity, and potential reach. The data insights can thus be used to make better business decisions that can positively affect the strategic position of these organizations in the market.
This is Abc World News Tonight's home market and therefore its travelability is 100%; the travelability of a TV show's market of origin is always 100%. Click through to another market to discover how well Abc World News Tonight travels internationally.
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Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United States, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for abc and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Abc World News Tonight, for example, can be assessed for a market e.g. United States, which can then be benchmarked against genre averages (e.g. News Factual), using our globally standardized Demand Expressions® metric.
This page has been altered on March 28, 2024, 11:42 a.m. PST using demand analytics from Parrot Analytics for Abc World News Tonight in the United States. We provide our partners with essential television analyses to help them drive better and more informed content licensing strategies. Contact us today to find out more.