The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As an entertainment executive, you can use demand data to make more informed decisions about your content in several areas, including content valuation, distribution, acquisition, and programming. For example, let's examine "Fischers And The Lost Treasure" and the insights provided by Parrot Analytics' demand data to see how it can be used.
Firstly, demand data can be used for content valuation. By analyzing the demand for "Fischers And The Lost Treasure," you can determine its worth to your platform or broadcaster. With demand 8.2 times higher than the average show in the United States, this show has outstanding demand and is worth a considerable amount. You can use this information to justify any investment in the show and negotiate deals with content distributors based on its demand value.
Demand data can also be used for distribution decisions. By examining the top 10 global markets where the show is most in-demand over the last 30 days, you can determine where to release "Fischers And The Lost Treasure" for maximum impact. Japan is the show's number one market globally, which indicates significant potential for success if the show were to be distributed there. You can use this information to negotiate distribution deals in those markets or prioritize marketing spend on these markets.
The data can also be used for programming decisions to decide on scheduling, marketing, and renewal of the show. The outstanding demand for "Fischers And The Lost Treasure" suggests that the show has a dedicated and growing fan base. In light of this, you can schedule the show in appropriate time slots to ensure maximum engagement. Marketing campaigns can be designed to satisfy the show's existing fans. Renewal decisions can be balanced upon this data, with strong demand suggesting renewing the title and overseeing further production.
Moreover, the demand data can be used for acquisition decisions. You can compare the performance of "Fischers And The Lost Treasure" against other similar shows to identify acquisition opportunities. Additionally, you can assess the title’s ability to drive engagement across the rest of the catalog that your platform offers. Therefore, understanding the potential of your acquisition from the demand data becomes highly crucial.
Finally, demand data can be used for making informed decisions about monetizing "Fischers And The Lost Treasure" or other shows. The travelability, longevity, momentum, franchisability, and reach of "Fischers And The Lost Treasure" might guide you in assessing which CEO/organization/platform to monetize the show. Parrot Analytics demand data provides insights on all these aspects.
Fischers And The Lost Treasure's travelability to the United States in the last 30 days is 46%, which means that the audience demand for Fischers And The Lost Treasure is 46% of the demand in its country of origin, Japan. Click through to another market to discover how well Fischers And The Lost Treasure travels internationally.
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Acquire the best shows from partners such as YouTube Premium to fortify your competitive position in the United States. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. Fischers And The Lost Treasure), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.
Command your Action and Adventure genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as YouTube Premium by incorporating country-specific trend and market demand factors for all markets including the United States. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.
Deploy high impact entertainment marketing strategies across all genres including Action and Adventure. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as Fischers And The Lost Treasure, including those that have not even been released. Appeal to your target markets, including the United States, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.
Our TV audience measurement dataset is truly global. Discover how popular YouTube Premium‘s Fischers And The Lost Treasure is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United States, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for YouTube Premium and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Fischers And The Lost Treasure, for example, can be assessed for a market e.g. United States, which can then be benchmarked against genre averages (e.g. Action Fantasy), using our globally standardized Demand Expressions® metric.
This page has been modified on Sept. 11, 2023, 9:49 p.m. PST using television demand datasets from Parrot Analytics for Fischers And The Lost Treasure in the United States. We provide our partners with essential television series workflows to help them drive better and more informed content investment strategies. Contact us today to find out more.
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