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TV ratings for Legend Of Fragrance (活色生香) in the United States. Hunan TV TV series

Legend Of Fragrance (活色生香)

Original TV Network:
Hunan TV
Drama, Romantic Drama
Release type:
IMDB Rating:

During the Republican era, a family empire famous for making the best fragrances and incense must guard against those who are out to steal their secret recipes.

How well is this TV series doing in the United States?

Last 30 days
< 0.1x Difference from market average average
Parrot Analytics has found that the audience demand for Legend Of Fragrance (活色生香) is less than one tenth of the demand of the average TV series in the United States in the last 30 days. 64.1% of all shows in this market have this level of demand.
Title position in demand distribution
Outstanding demand distribution

The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.

The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.

As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.

How fast is demand for Legend Of Fragrance (活色生香) growing?

Last 30 days
+49.5% Change in demand
On a rolling 30-day average basis, we compare TV demand in the United States for Legend Of Fragrance (活色生香) to the preceding 30 days: Demand has increased by 49.5%

How is this TV show trending in the United States?

Last 60 days

The following chart shows a 60-day trend of weekly demand for Legend Of Fragrance (活色生香) compared to the weekly demand of all Romantic Drama titles in the United States.

Drama performance

Last 30 days
22.7% Percentile rank
Legend Of Fragrance (活色生香) ranks at the 22.7th percentile in the Drama genre. This means Legend Of Fragrance (活色生香) has higher demand than 22.7% of all Drama titles in the United States
Title position in Drama

How popular is Legend Of Fragrance (活色生香) around the world?

Our TV audience measurement dataset is truly global. Discover how popular Hunan TV‘s Legend Of Fragrance (活色生香) is in any of the following selected markets. Need data for other markets? Contact Us.

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Global TV content analytics for the attention economy

Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United States, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.

Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Hunan TV and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.

Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Legend Of Fragrance (活色生香), for example, can be assessed for a market e.g. United States, which can then be benchmarked against genre averages (e.g. Romantic Drama), using our globally standardized Demand Expressions® metric.

This page has been updated on April 3, 2020, 8 p.m. PST using global tv demand analytics from Parrot Analytics for Legend Of Fragrance (活色生香) in the United States. We provide our partners with far-reaching TV series capabilities to help them drive better and more informed content advertising strategies. Contact us today to find out more.