The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As an entertainment executive, data plays a crucial role in your decision-making process. Parrot Analytics' demand data for "My Brilliant Friend (l'amica Geniale)" provides you with valuable insights that can help you in your content and programming decisions.
Using demand data, you can estimate the content valuation of "My Brilliant Friend (l'amica Geniale)" and other TV shows on your platform. The system can tell you how much a specific title contributes to your platform's dollar value. This information can be useful when planning to acquire new titles similar to this one or when selecting content to keep your audience engaged and avoid churn.
If you are in a TV production company, you can use demand data to inform scalable concept testing. You can see which elements of existing content fans like the most. Using this information, you can optimize your upcoming production for success.
When selecting content to acquire, demand data can inform your decisions regarding supply and demand. You can determine which types of content exhibit opportunities to produce or acquire. You can also use it to find the most popular genres in your local market.
Demand data can help you retain and acquire subscribers. Using this data, you can discover which titles should be acquired to keep your current audience happy and to attract new subscribers.
Demand also powers marketing decisions. It can help you optimize your marketing campaign ahead of the premiere and ensure your content is being seen by the right audience on your platform. You can use this data to create better pre-release marketing campaigns and optimal release strategies.
In conclusion, Parrot Analytics demand data for "My Brilliant Friend (l'amica Geniale)" can help you in your decision-making process regarding content valuation, programming, and acquisition decisions. The demand data shows that this TV show is in good demand in the United States, and the show's momentum indicates that its popularity is increasing. You can also use this data to improve your marketing campaigns, identify the most popular genres in your local market, and retain and acquire subscribers, ultimately making more informed choices.
My Brilliant Friend (l'amica Geniale)'s travelability to the United States in the last 30 days is 44%, which means that the audience demand for My Brilliant Friend (l'amica Geniale) is 44% of the demand in its country of origin, Italy. Click through to another market to discover how well My Brilliant Friend (l'amica Geniale) travels internationally.
Answer one question and put our thinking to work on your challenges.
Who are you in the industry?
Capture more value from content opportunities in the United States as well as globally. Contact us now to leverage audience profiling, market-based insights, talent scoring and genre clustering to de-risk production investments. Discover new business opportunities in the Drama genre and assess the strengths and weakness of the competition’s content e.g. HBO, leading to increased commercial efficiency and ROI.
Support casting decisions with empirical market data for the United States. Contact us now to reveal hidden talent insights, through a combination of affinity and trait analysis, encompassing both global and market-based factors to determine who is truly worth an investment. Discover new business opportunities and assess the strengths and weakness of the competition’s offerings including specific titles such as My Brilliant Friend (l'amica Geniale).
Produce with confidence whilst mitigating downside risks. Contact us now to decrease production risks by combining content genome insights with demand data to increase the likelihood of a successful series: Gain deep insights into character, talent, setting, plot, theme and genre preferences, including Drama. Using audience demand data, explore markets such as the United States to discover lucrative new sales opportunities whilst evaluating the expected ROI for new series acquisitions such as My Brilliant Friend (l'amica Geniale) from partners like HBO.
Studios in the United States are now empowered to fuse art with science for the next global hit. Contact us to gain deep insights into target audiences’ character, talent, setting, plot, theme and genre preferences (e.g. Drama) - for both local and global content. Find the best performing concepts with demand-driven concept testing and development. Apply talent demand to gain a holistic view of future content performance, pre-development.
Are you seeking distribution for My Brilliant Friend (l'amica Geniale)? Lead global content negotiations with authority. Contact us now to discover if you should prioritize markets such as the United States, based on country-specific audience demand - including territories where commercial rights have not yet been granted. Apply a demand-based framework to negotiations with potential distribution partners such as HBO to maximize the deal value. Assess the strengths and weakness of the competition’s content, leading to increased commercial efficiency and ROI.
Maximize advertising revenues from new audiences in the United States. Contact us now to leverage a return-focused selection criteria for title acquisition from HBO by incorporating country-specific trend and market demand factors. Appeal to audience interests using demand-driven advertising and personalize campaigns to capitalize on pre-release demand for specific titles such as My Brilliant Friend (l'amica Geniale). Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles that have not even been released.
Acquire the best shows from partners such as HBO to fortify your competitive position in the United States. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. My Brilliant Friend (l'amica Geniale)), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.
Command your Drama genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as HBO by incorporating country-specific trend and market demand factors for all markets including the United States. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.
Deploy high impact entertainment marketing strategies across all genres including Drama. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as My Brilliant Friend (l'amica Geniale), including those that have not even been released. Appeal to your target markets, including the United States, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.
Our TV audience measurement dataset is truly global. Discover how popular HBO‘s My Brilliant Friend (l'amica Geniale) is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United States, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for HBO and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for My Brilliant Friend (l'amica Geniale), for example, can be assessed for a market e.g. United States, which can then be benchmarked against genre averages (e.g. Life Story), using our globally standardized Demand Expressions® metric.
This page has been reconstructed on April 22, 2024, 2:01 p.m. PST using television demand data from Parrot Analytics for My Brilliant Friend (l'amica Geniale) in the United States. We provide our partners with far-reaching television insight to help them drive better and more informed content acquisition strategies. Contact us today to find out more.