As an entertainment executive working in content distribution or acquisition, you can leverage the demand data analysis of "Bag of Bones" in Brazil to make more informed decisions. Firstly, with the help of demand data analysis, you can determine the baseline value of this title, quantify the platform-specific marginal revenue contribution, and assess its ability to drive subscriptions and mitigate churn. With 2.9 times the audience demand of the average show in the Brazilian market over the last 30 days and only 8.6% of all TV shows having this level of demand, "Bag of Bones" is a good fit for any platform looking to increase engagement and attract new subscribers.
Secondly, demand enables you to value content by determining how much a series or an entire library is worth. Using demand data, you can calculate the ROI that a specific title will bring to any given platform and assess its potential to grow in different regions. "Bag of Bones" has higher demand than 95.7% of all drama titles in Brazil, which can help you to understand the value it brings to the platform.
Thirdly, demand informs decisions related to supply and demand, allowing you to understand what type of content exhibits the opportunity to acquire or produce. "Bag of Bones" viewers are likelier to enjoy "Rick and Morty," "Loki," and "Mr. Robot." This information will enable you to understand your viewers' tastes and preferences, which can help you decide on what type of content to acquire or produce.
Lastly, demand informs your platform and network fit, enabling you to target the right audience and increase engagement. The United States has the highest demand for "Bag of Bones," followed by Trinidad & Tobago, which could indicate the type of audience that is interested in this content. Additionally, "Bag of Bones" achieved outstanding audience demand in the United States, so it could be a strategic move to acquire this content if you're looking to target US-based viewers.
In summary, demand data analysis of "Bag of Bones" allows you to determine the overall value of the content, quantify its ROI, understand the viewers' tastes and preferences, and target the right audience while increasing engagement. Using demand data of "Bag of Bones," you can achieve a better understanding of its demand, allowing for informed decisions on content distribution, acquisition, and programming.
