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Utilizing Demand Data: How 'Henry Danger' Can Help Entertainment Executives Make Informed Content Decisions

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Parrot Analytics Insights - October 2023

Content valuation uses demand data to answer various questions, such as how much a series is worth, its baseline value, and its ability to drive subscriptions. By analyzing the demand data for "Henry Danger," we can help TV executives make informed decisions regarding content acquisition, distribution, and programming.

In Brazil, "Henry Danger" has 10.6 times the audience demand compared to the average show, indicating outstanding demand. Only 2.7% of all TV shows have this level of demand. Moreover, the show's demand has been increasing recently, and it achieved the peak rank of #158 in Brazil. Despite a slight drop in its rank this October, "Henry Danger" still ranks at the 99.2th percentile in the comedy genre in Brazil, indicating that it has higher demand than 99.2% of all comedy titles in the country.

The show's audience demand has also increased by 1.9% in Brazil during October, and demand spiked in late October. The Parrot Pulse report for "Henry Danger" reveals that the show has outstanding worldwide audience demand and longevity, which measures how well audience demand is maintained over time. "Henry Danger" also has outstanding momentum, indicating the pace of growth, and the show has good franchisability, or potential for spin-offs. Its reach, or the number of people expressing demand for a show, is okay.

"Henry Danger" has performed well in other top global markets, such as the United States, where it achieved outstanding audience demand of 10.9x. In Nigeria, South Africa, Ghana, and Kenya, demand is also outstanding. In comparison, in Italy and Malta, demand is just good, while in the Netherlands, it is also good.

The show's metadata shows that it started airing in 2014 and ended in 2020, and has 121 episodes over five seasons. By examining its demand over the last year and the last 30 days, we find that the show's average demand has significantly increased.

Overall, by analyzing the demand data for "Henry Danger," entertainment executives can gain a better understanding of the show's value, how much a platform should spend to acquire or distribute a show, and how it can help achieve subscriber acquisition and retention goals. They can also use demand data to inform decisions on the show's release strategy and pricing, content discovery, and recommendations, and to compare "Henry Danger" to other titles available on the market.

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