If you're an entertainment executive evaluating content decisions for your platform, the performance of "Dragon Ball Super" is an excellent example of how demand data can be utilized to make more informed decisions. For instance, you can consider the demand of "Dragon Ball Super" in different key performance indicators (KPIs) to figure out whether it's worth adding it to your platform or acquiring more content like it.
Content Valuation: Using demand data can help you calculate the value of "Dragon Ball Super" to your platform. Evaluation of its demand will also reveal the dollar value contribution of any content title to your platform, in any region. Since the demand for "Dragon Ball Super" in Canada is outstanding, executives can leverage insights from the demand data to evaluate content acquisition investments.
Franchisability: The demand data shows that Dragon Ball Super's franchisability is outstanding, which can help executives make decisions as to the production and acquisition of other content in the future. They can measure a show's franchise potential by analyzing its performance in the market.
Momentum: Demand data reveals that Momentum for "Dragon Ball Super" is outstanding. This is an essential KPI for post-premiere performance, where it measures the rate at which demand is growing. An excellent momentum score, as seen in "Dragon Ball Super," is critical for driving more awareness about the show to attract new subscribers to your platform.
Longevity: Demand data displays that "Dragon Ball Super" has exceptional longevity. Executives can rely on audience demand metrics to measure how well audience demand for long-term programming, such as catalog content, is maintained over time while limiting the need for additional marketing spend to drive demand.
Travelability and Reach: Since "Dragon Ball Super" has outstanding travelability and reach, this can help content executives select content that will outperform in specific regions, and subsequently, how much a particular title is worth. Audience demand metrics can identify and quantify the global appeal that a show can generate in comparison with other titles in the genre, including the best regions to release them.
Additionally, evaluating the programmes' audience demand helps with subscriber retention and acquisition, supply, and demand decisions, optimal release strategy, pricing, and competitive benchmarking. Through the TV series "Dragon Ball Super," executives have a case study that demonstrates the value of leveraging demand data for decision-making regarding content acquisition and distribution.
