For entertainment executives working at any type of entertainment company, demand data is a powerful tool that can help them make informed and data-driven decisions. Let's take a closer look at how analyzing the demand data related to "Samurai Jack" in Canada can provide valuable insights that can be used to make strategic decisions.
One of the questions that demand data can answer is related to content valuation. For example, we can use demand data to estimate how much "Samurai Jack" is worth in Canada and to determine its contribution to any platform. Content valuation can be conducted on individual series or an entire library. Parrot Analytics' content valuation system is data-driven and is based on content demand and supply.
By examining the audience demand data related to "Samurai Jack," we can identify some interesting insights. First, the show has 4.6 times the audience demand of the average show in Canada over the last 30 days, and it has been increasing recently. This is an excellent indication of its popularity. Additionally, we can see that the show's demand has been growing in Canada, with a 13.3% increase in demand during the month of December.
By looking at the show's genre ranking, we can see that it is in the 96.8th percentile for drama titles in Canada. This indicates that it has a higher demand than 96.8% of all other drama titles available in Canada. We can also see that "Samurai Jack" is particularly popular with fans of "Rick and Morty," "Star Trek: Lower Decks," and "Futurama."
Another important factor to consider when analyzing content is travelability. This refers to a show's ability to appeal to a global audience. The demand data for "Samurai Jack" shows that it has good travelability, as it is outperforming the average TV show in each of the top ten global markets where it is most in-demand. Although it has a higher demand in the United States, it is still performing well globally.
We can also see that the show's momentum is good, as its pace of growth is on the rise. Additionally, its franchisability and reach are both good.
Content executives can also use demand data to inform their programming decisions. By analyzing the demand data for "Samurai Jack," executives can make more informed decisions about which shows to acquire or produce, which titles will drive subscriptions, and which shows will retain subscribers. Additionally, executives can use demand data to determine the optimal release strategy and pricing for their content.
In conclusion, analyzing demand data for "Samurai Jack" provides valuable insights for content executives. By examining the show's performance, executives can make more informed decisions about content valuation, acquisition, distribution, and programming. Through the use of demand data, executives can make more data-driven and successful decisions for their respective entertainment companies.
