If you are an entertainment executive, demand data can help you make better decisions, and "Dark Desire" is a good example. Parrot Analytics measures audience demand globally, and for "Dark Desire," demand has been particularly strong over the last 30 days. This is based on a comparison with the average demand of all TV shows in Spain.
We also see that the demand has increased recently compared to the 90-day average. Additionally, "Dark Desire" has been moving up in rank in Spain, indicating that more people are tuning in to the show. This could be useful information if you are considering acquiring similar content.
The genre percentile rank of "Dark Desire" is also impressive. It has higher demand than 95.7% of all drama titles in Spain. This indicates that this type of content is in high demand in Spain, and potentially other markets with similar tastes.
Furthermore, understanding the audience's preference for "Dark Desire" can help executives make informed decisions about the types of shows or movies to acquire in the future. By looking at the profile of shows that fans of "Dark Desire" like, we can see there is a diverse range of TV programs catering to different demographics. That could be useful information when deciding what kind of shows to acquire or produce and how to target specific audiences.
The Parrot Pulse report for "Dark Desire" provides global performance highlights, and any executive could find this information useful when considering international distribution. In this case, we see that audience demand in Spain for "Dark Desire" is 141% relative to its home market, Mexico. Travelability can provide insight into whether a program can succeed in new international markets.
Finally, comparing the performance of "Dark Desire" over a 1-year rolling basis vs the last 30 days can provide insights on the popularity of a show. In the case of "Dark Desire," we see a 27.4% increase in peak demand compared to the average over the course of the entire year, suggesting growing popularity.
Overall, using demand data, executives can make informed decisions about what content to acquire, how much it is worth, and where to distribute it for maximum impact. It can also inform programming decisions and marketing campaigns, leading to a better return on investment. Understanding audience demand data, can help studios, TV production companies, and content distributors to ease their viewer acquisition challenges.
