If you're an entertainment executive responsible for a TV streaming service, content distributor, or production company, understanding demand for TV shows like "Mafiosa, Le Clan" in specific markets can help you make more informed programming decisions.
Using Parrot Analytics' demand data, you can identify key performance metrics that can guide you to make insightful content valuation decisions. For instance, in France last February, "Mafiosa, Le Clan" had an outstanding demand of 8.3 times the audience's average show. This information is crucial in understanding how much revenue a specific title can bring to the platform and its baseline value. Comparing demand over different periods could help you identify how the popularity of the show is evolving. In the case of "Mafiosa, Le Clan," its demand has been increasing over the last 30 days, indicating that it could be worth investing resources into promoting this show further.
Mafiosa's high demand score indicates that the show is a critical strategic asset for an OTT platform, and it could be valuable to a distribution company or programming department. By analyzing the Parrot Pulse, a multi-dimensional assessment tool, you can get insight into a show's travelability, longevity, momentum, franchisability potential, and reach. Additionally, you can compare a show's performance over different periods, such as the last 30 days versus a 1-year rolling basis.
Looking into Mafiosa's demand across different countries could help you understand its travelability potential and help with global expansion decisions. In this case, the show had the highest demand in France, where the television show's home market is. In comparison, demand in Tunisia, Belgium, Morocco, Switzerland, Italy, Luxembourg, United States, and Germany range from okay to good. Understanding where your shows are popular globally will help you make informed distribution and acquisition decisions.
Beyond identifying current popular shows, demand data can also provide insight into popular genres and identifying new content opportunities that have the potential to drive engagement.
Overall, demand data provides a comprehensive solution for answering critical questions about a show's fanbase, global trends, and potential growth. Parrot Analytics' demand data has become increasingly important in guiding critical decision making regarding content for entertainment companies and executives.
