As a TV executive, there are several ways in which demand data for "Reign" in France can be used to inform decisions around content acquisition, distribution, programming, and content valuation.
Firstly, since "Reign" has 2.9 times the audience demand of the average show in France over the last 30 days, and only 8.6% of all TV shows have this level of demand, it is important to note that there is already a significant audience for the show in France. The increasing demand for "Reign" in January 2024 also indicates that there is growth potential for the show in France, making it a worthwhile acquisition for a French OTT or SVOD platform.
Furthermore, the show's outstanding longevity and momentum scores suggest that there is a sustained demand for the show over time, making it a valuable asset for a content library and a strategic asset for a streaming platform, which can leverage the show's ability to drive subscriptions and mitigate churn. The economic valuation of "Reign" based on demand data can also reveal its dollar value contribution to any platform in any region, helping TV series financing companies and content distributors to make informed decisions about how much to spend on content acquisition and distribution.
Additionally, the show's Parrot Pulse score, which measures its global performance across six dimensions, can help entertainment talent agencies and TV production companies to identify the potential for spin-offs and franchises, assess where a show is most popular, and optimize marketing campaigns. The Parrot Pulse score also takes into account the show's reach, indicating the number of people expressing demand for the show, which can aid pay TV networks in programming decisions.
Finally, the analysis of "Reign" in France can provide valuable insights into which other shows fans of "Reign" are likely to enjoy, informing potential cross-promotion or collaborations with other creators. By looking at the global performance of "Reign" and comparing it to the average demand for TV shows in different markets, it is also possible to identify where to focus global expansion efforts and how to allocate content investments most effectively, helping TV executives to make informed decisions about where to distribute content.
