Are you an entertainment executive looking for ways to make more informed content decisions, acquisition, distribution, or programming decisions? Utilizing demand data can help you to make more informed decisions about your content. Let's take a look at the popular Mexican TV show "Cry Babies Magic Tears (Bebés Llorones)" and how understanding its demand data can inform your decision making.
Firstly, using audience demand data can give you a better understanding of the value of your content. Parrot Analytics' content valuation system is powered by global content demand and supply which can help you to determine how much your show is worth. It can also help you to assess a TV series’ ability to drive subscriptions and mitigate churn.
In the case of "Cry Babies Magic Tears (Bebés Llorones)," in Mexico, its demand is considered outstanding as it has a demand of 8.1 times the audience of the average show in the past 30 days. This kind of information demonstrates the success of the show and can help content creators, distributors, and acquisition teams to understand the demand value of the series.
By examining its rank, it shows that the show dropped 22 spots during October 2023 - the reason why this happened could be investigated. However, the show still has a high demand percentile of 98.9% in the family genre, making it highly appealing to that audience and a valuable asset.
Next, audience demand data can give you insights into the show's performance in specific regions. In Mexico, its demand is 103% of the demand in its country of origin, Spain. Understanding the travelability of your show can inform decisions on content acquisition or distribution. You can analyze the data to determine if your show is likely to be successful in foreign markets and plan your release strategies accordingly.
Additionally, you can use demand data to monitor your show's momentum through its audience's pace of growth. The data for "Cry Babies Magic Tears (Bebés Llorones)" showed good momentum, which means that the show's demand is increasing; that informs predictions and estimations of how much its demand is likely to continue. You can also monitor the show's popularity through its reach, or the number of people expressing demand. This is valuable information for linear or pay TV networks and SVOD platforms who are interested in increasing subscriber bases, as they can use this data to make informed decisions about acquiring titles with high reach.
Demand data can likewise help with decisions on supply and demand. Understanding the popularity of your content in different genres and markets is crucial as it can inform content acquisition or programming decisions for linear and pay TV networks or SVOD platforms. In the case of "Cry Babies Magic Tears (Bebés Llorones)", its popularity is high in Latin America. Furthermore, assessing "Cry Babies Magic Tears (Bebés Llorones)"'s performance over time in different markets can help to identify untapped potential markets for distribution opportunities.
Finally, demand data can give you insights into audience preferences, allowing you to create or acquire content that will be most appealing. If the same viewers who are fans of "Cry Babies Magic Tears (Bebés Llorones)" also like another show, that information could be used to inform programming decisions. Identifying genre preferences and keeping up with trends can ensure you are staying relevant and appealing to your audience.
In summary, demand data provides valuable insights into content's value and performance, the demand potential in different regions, and audience preferences. With such data, it is possible to make more informed decisions about content acquisition, distribution, and programming. Take the example of "Cry Babies Magic Tears (Bebés Llorones)" - by analyzing its demand data, we could determine that it is a valuable asset with high appeal with a specific demographic and can inform acquisition or distribution decisions.
