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Maximizing the Value of Your Content: How Demand Data for Nightmare Tenants, Slum Landlords can Inform Your Entertainment Business Strategy

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Parrot Analytics Insights - December 2023

If you are an entertainment executive, demand data for "Nightmare Tenants, Slum Landlords" in the United Kingdom provides valuable insights that can inform your decision-making processes. Here are some of the questions that you can answer with the aid of demand data:

1. Content Valuation: How can you determine the value of "Nightmare Tenants, Slum Landlords" to your platform?

Demand data for the show shows it has 2.2 times the audience demand of the average show in the United Kingdom over the last 30 days, indicating it has good demand. Furthermore, compared to its demand of 1.6 times the average over the last 90 days, demand for this show has been increasing recently. As such, content valuation can be done using Parrot Analytics content valuation system based on demand data to reveal the dollar value contribution of the show to your platform.

2. Acquisition Decisions: Should you acquire "Nightmare Tenants, Slum Landlords" for your platform?

The show has overall good demand in the United Kingdom, which is its number one market globally. Its demand has increased by 129.3% in December 2023 in the United Kingdom compared to its demand over the last 90 days. "Nightmare Tenants, Slum Landlords" is outperforming the demand of the average title in each of its top 10 global markets. Based on the show's demand data, it could be worth acquiring the show for your platform.

3. Programming Decisions: What programming decisions can you make based on demand data analysis of "Nightmare Tenants, Slum Landlords"?

The show has higher demand than 95.6% of all documentary titles in the United Kingdom. In addition, fan affinity analysis of the show reveals other popular titles among its fans include "The Checkout", "Gavin & Stacey", and "Midsomer Murders." Based on these insights, you can program the show together with other related titles to appeal to the fans of the show.

4. Distribution Decisions: Which platforms should you target for distribution of "Nightmare Tenants, Slum Landlords"?

The travelability of the show is poor, meaning its international demand relative to its home market is low. However, the show is outperforming the demand of the average title in all its top 10 global markets. As such, the show could potentially perform well in these markets, and you can consider targeting platforms in these regions for distribution of the show.

5. Content Valuation: How can you value the spin-off potential of "Nightmare Tenants, Slum Landlords"?

The show's franchisability potential is poor, meaning its spin-off potential is low. However, if you need to analyze the spin-off potential of the show in detail, demand data can provide insights on which aspects of the show are most popular among its fans and which cast members are most appealing to its audience.

In conclusion, demand data for "Nightmare Tenants, Slum Landlords" in the United Kingdom can inform content, acquisition, distribution, and programming decisions. By using demand data insights, entertainment executives can make informed decisions towards maximizing the value of their content library, targeting the right platforms for distribution, and optimizing their marketing campaign ahead of premiere among others.

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