As a TV executive, analyzing audience demand data can help you make informed decisions about content acquisition or programming decisions. Looking at the example of "Numb3rs" in the United Kingdom, we can see that the show has good audience demand, 2.2 times the average title, and a rank of #1042 in the country. The show has also seen an increase in demand over the last 30 days, compared to its demand over the course of the entire year.
Demand data also provides insights into audience preferences and what other shows fans of "Numb3rs" also like. For example, fans of "Numb3rs" in the United Kingdom also enjoy watching "Doctor Who (2005)", "Rick And Morty", "Modern Marvels", and "World On Fire". Understanding audience preferences can help guide content acquisition decisions and programming decisions.
Audience demand data can also inform decisions about distribution and global expansion. By examining the top 10 global markets for "Numb3rs", we see that the show has good demand in the United States, Canada, the United Kingdom, the Netherlands, and okay demand in Germany, Russia, Sweden, Serbia, and Switzerland. This information can guide decisions about where to distribute the show or where to focus marketing efforts for global expansion.
Finally, audience demand data can be used to calculate content valuation. For example, Parrot Analytics' content valuation system is based on demand data and can reveal the dollar value contribution of any title to any platform in any region. By using demand data to calculate the ROI for specific titles and assess their ability to drive subscriptions and lower churn rates, you can make data-driven content acquisition and distribution decisions and ensure that you are making the most of your investment in content.
