As an entertainment executive, you want to make strategic decisions about content acquisition, distribution, programming, and more. That's where Parrot Analytics comes in. By providing you with demand data, we can help you make more informed decisions that offer a greater chance of success.
One of the most valuable tools for decision-making is content valuation. Using Parrot Analytics' content valuation system, you can determine how much a specific title is worth to any given platform, in any region. For instance, if you're considering acquiring "Sweet Tooth" for your platform in the United Kingdom, you could use the demand data provided to estimate how much this show is worth to your business. With demand for this title 5.7 times higher than the United Kingdom average over the past 30 days, it's clear that "Sweet Tooth" has a positive impact on the content valuation for any platform.
Demand data can also be used to optimize your content acquisition strategy and inform programming decisions. For example, you might study the top 10 global markets where "Sweet Tooth" is most in-demand over the last 30 days provided by Parrot Analytics to find out which markets could be lucrative for your platform. Germany is the number one market for "Sweet Tooth", with demand for the show 6.2 times higher than the average title. By acquiring the rights to this show in Germany, you could potentially attract a large audience and generate significant revenue.
Moreover, demand data can help you make strategic decisions about distribution. You could use this data to map local white spaces to launch "Sweet Tooth" or promote it in markets where it is most in demand. Additionally, demand data can help you make informed decisions about pricing and release strategies, ensuring that you launch the show optimally.
Furthermore, the data can be used to support franchise development decisions. In the case of "Sweet Tooth", the data reveals that the show has spin-off potential and could monetize its IP through franchises.
As an entertainment executive, your goal is to grow your audience and retain subscribers. Demand data is the key to making strategic decisions that will enable you to achieve these goals. For instance, you could use demand data to find a show that can complement the in-demand "Sweet Tooth" on your platform and retain customers. By analyzing the audience overlap between "Sweet Tooth" and "Chicago Med," "Star Trek: Prodigy," "Murdoch Mysteries," or other popular titles, you can select complementary titles and sustain subscriber growth.
To conclude, Parrot Analytics' demand data provides content creators, producers, networks, and platforms with insights to make more informed content decisions. "Sweet Tooth" is an excellent example of how demand data can help you make strategic decisions about content valuation, acquisition, distribution, programming, and more. By using our data-driven insights, you can optimize your content strategy, align your releases with audience interests, and increase revenue.
