Demand data provides valuable insights into how a TV show is performing and can help executives make more informed decisions about content, acquisition, distribution, and programming. This is exemplified by the exceptional demand for the show, "Arthur." With 10.2 times the audience demand of the average show in the United States over the last 30 days and a peak demand 13.7 times the average over the course of the entire year, executives can assess the value of the show and the audience's appetite for more content.
Content valuation is enabled by demand data. The Parrot Analytics content valuation system can be used to reveal the dollar value contribution of any title to any platform in any region. "Arthur"'s demand over the last 30 days can help content producers determine how much the show is worth and provide an estimate of the ROI a specific title will bring for any given platform. This information can empower executives in making strategic decisions about their content.
Moreover, analyzing "Arthur"'s performance in different markets can inform decisions regarding distribution and expansion. The show's top-ranked market is the United States, where the audience demand is outstanding. Content producers could leverage this information to understand the show's appeal on a global scale and adapt their distribution strategies accordingly.
Also, by examining the metadata of "Arthur," it is apparent that it has ended its 25-season run. However, as the demand for the show continues to increase in recent times, there may be opportunities for spinoffs or franchises. This exemplifies how demand data can be utilized to assess the potential for the franchisability of a title.
Finally, Parrot Analytics' demand data can provide information on viewer preferences and tastes. Executives can use this information to study their audience and create content catering to their tastes. For instance, executives can browse the list of shows that are popular with fans of "Arthur" - such as "PAW Patrol," "Peppa Pig," and "Sesame Street" - to gain insights into what works well with a family audience.
In conclusion, analyzing the demand for shows like "Arthur" can provide valuable insights to executives across a range of different businesses in the entertainment industry. By leveraging Parrot Analytics' demand data, companies can make informed decisions about their content, acquisition, distribution, programming, and beyond.
