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Rusty Rivets: Using Demand Data to Inform Investment in Children's Animated Series

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Parrot Analytics Insights - February 2024

Are you an executive in the entertainment industry wondering whether the investment in a children's animated series like "Rusty Rivets" is worth it? Look no further than Parrot Analytics' demand data analysis of this show's performance in the US market during February 2024.

Our analysis provides insights that can inform your decision-making process by answering questions such as: how much is "Rusty Rivets" worth, how is the audience responding to the show in a particular market or globally, how well is the show doing compared to other TV shows, and what is the potential impact of the show's travelability, momentum or longevity?

Using the Parrot Analytics content valuation system, we reveal the dollar value contribution of "Rusty Rivets" to any platform in any region. According to our data, "Rusty Rivets" had 7.4 times the audience demand of the average show in the US for the last 30 days, indicating good demand. Furthermore, the show's demand has been increasing recently compared to its demand over the last 90 days.

Given that only 8.6% of all TV shows have this level of demand, "Rusty Rivets" is doing well, ranking at the 94.1 percentile in the comedy genre during February 2024 in the US market. Our analysis reveals that a 20.8% decrease in audience demand for the show in the US during February, which is a consideration you may want to take into account while making your investment decisions.

The Parrot Pulse for "Rusty Rivets" measures its global performance across six dimensions—worldwide audience demand, travelability, longevity, momentum, franchisability, and reach. Based on our data, we found that "Rusty Rivets" performed well in terms of audience demand, momentum and longevity, while franchisability and travelability were okay.

Comparing the performance of "Rusty Rivets" over the last 30 days to that over the course of the entire year, we can see that the show has increased in popularity. Its peak demand was 10.6 times the average over the last 30 days compared to 9.9 times the average over the entire year.

Through analyzing the global markets where "Rusty Rivets" is most in-demand over the last 30 days, we found that the show outperforms the average TV show in each of these markets. In the US, "Rusty Rivets" has achieved good audience demand of 3.4x.

By examining the insights and metrics provided by Parrot Analytics' demand data analysis of "Rusty Rivets", you can make more informed content investment decisions that consider factors like the audience's response to the show, trends in audience demand, and the show's relative popularity against its peers.

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