Using the demand data for "Anne With An E" in Brazil for January 2024, we can see how it can inform and help entertainment executives in their content, acquisition, distribution, and programming decisions:
Firstly, demand data is integral to content valuation. By understanding the demand levels for "Anne With An E," executives can start unbundling the value of content on any streaming service. Executives can use demand data to assess the show's potential ROI and its ability to drive subscriptions and mitigate churn. They can also use it to determine how much they should spend on the content. With "Anne With An E" having 3.2 times the audience demand of the average show in Brazil over the last 30 days, the demand for it is considered good. Executives can use this information as a baseline to determine the show's value on the platform.
Secondly, demand data can help executives make more informed acquisition, distribution, and programming decisions. Executives can use the demand data to identify the most popular genres in their local market and map local whitespaces. They can also use it to compare the performance of "Anne With An E" against other titles available on the market. By examining the show's top 10 global markets where it is most in-demand over the last 30 days, we find that this TV series outperforms the demand of the average TV show (1x) in each of these markets. As a result, executives can use this data to make informed decisions about acquiring, distributing, and programming the show in different regions.
Thirdly, demand data can inform scalable concept testing, pre-releasing marketing optimization, and taste clusters. By examining which elements of existing content fans like the most, executives can optimize their upcoming productions for success. The demand data for "Anne With An E" shows that it has higher demand than 97.6% of all history titles in Brazil, giving executives insight into what their local audiences are interested in.
Lastly, demand data can help executives with their subscriber retention and acquisition strategies. Executives can use the demand data to determine which titles they should buy to keep their current audience happy and which titles they should buy to grow their audience. They can also use it to quantify the platform-specific marginal revenue contribution of a title and how it drives engagement across the rest of the catalog. With audience demand for "Anne With An E" increasing in Brazil by 13.6% during January 2024, it shows that the show has the potential to attract new subscribers to the platform.
In conclusion, by exploring the demand data for "Anne With An E" in Brazil for January 2024, we can see how valuable demand data can be in assisting entertainment executives in making informed decisions that lead to the success of their businesses. With its ability to inform content valuation, acquisition, distribution, and programming decisions, demand data is a powerful tool for executives to have in their arsenal.
