Demand data on "PAW Patrol" in Brazil in January 2024 shows that the show has exceptional demand levels, with 17.1 times the audience demand of the average show in Brazil over the last 30 days. Its ranking moved up by 5 spots and its demand is still increasing. The comedy show has also reached the 99.8th percentile of demand in the comedy genre in Brazil, outperforming 99.8% of all comedy titles in the country.
By analyzing show metadata, we find that "PAW Patrol" has 254 episodes over 11 seasons, with its status as current. The season profile specifies each season's start and end dates, which enables content executives to plan programming strategies accordingly.
This data and information can be used by content executives in multiple ways:
- Content Valuation: Demand data enables valuing of content globally. With outstanding demand for "PAW Patrol" across multiple markets, the show's value can be assessed as a strategic asset for any SVOD platform looking to acquire or distribute the show. Additionally, analyzing this show's demand data can reveal its dollar-value contribution to any platform in any region.
- Subscriber Retention & Acquisition: The high demand for "PAW Patrol" in Brazil can help SVOD and linear network executives determine which titles to acquire to keep current audiences happy and which titles can be used to attract new ones. "PAW Patrol" is also outpacing the demand of the average TV show in each of the top 10 global markets where it is most in-demand, indicating that the show is widely popular.
- Programming decisions: As entertainment executives plan their programming schedule, "PAW Patrol's" season profile can help inform decisions about when to air the show by knowing which seasons should air at which time. Additionally, analyzing the show's demand data in different markets can help determine which market has high demand and should, therefore, be prioritized in programming plans.
- Distribution decisions: "PAW Patrol" has exceptional travelability, meaning its international demand relative to its home market is high. This data can be used by content distributors to determine which markets to target for distribution and which markets should have exclusivity deals. The show's reach, which is the number of people expressing demand for a show, is also outstanding, further indicating that the show has the potential to reach a large audience.
Overall, demand data and analysis of a show's metadata can help content executives make informed decisions about content valuation, subscriber retention and acquisition, programming, and distribution. Knowing what shows have exceptional demand levels can provide valuable insights that help executives acquire, distribute, and monetize content effectively.
