If you're an entertainment executive looking for insights on how to make informed content decisions, analyzing the demand data for "Peaky Blinders" in Brazil in January 2024 can provide valuable guidance. With 17.1 times the audience demand of the average show in Brazil over the past month, "Peaky Blinders" has been outstanding in terms of audience demand, which indicates high consumer interest. The following questions can be answered using the demand data:
- How much is "Peaky Blinders" worth to a platform in Brazil? Using Parrot Analytics' content valuation system, we can calculate the monetary value contribution of any show for any platform. "Peaky Blinders" is outstanding, which means that its valuation is likely to be higher than other titles, making it a strong choice for acquisition or use on an SVOD platform.
- Should "Peaky Blinders" be considered a strategic asset for a streaming platform? The answer is yes! With its high demand metrics, outstanding reach and travelability, the series can play a key role in keeping existing subscribers engaged and driving new subscribers to the platform.
- How effective is the marketing campaign for "Peaky Blinders" in Brazil? With a decrease in demand for the show during January in Brazil by 1.3%, the marketing campaign may need to be reevaluated to maintain interest among viewers in Brazil.
- What type(s) of content demonstrate the opportunity to acquire or produce? As per the data, the demand for "Peaky Blinders" as well as other shows, including "Breaking Bad," "Better Call Saul," and "Game Of Thrones," is high among Brazilian audiences. Therefore, producing new crime-based content or acquiring existing crime-based content may present an opportunity for content producers.
- What shows should be acquired to increase retention and engagement on an SVOD platform? The fact that fans of "Peaky Blinders" also like "Breaking Bad," "Better Call Saul," "Game Of Thrones," and "Stranger Things" shows that there is a risk in losing viewership to other SVOD services if those shows are not available on the platform.
In conclusion, analyzing demand data for "Peaky Blinders" in Brazil for January 2024 provides detailed insights into audience preferences and can help executives make informed content, acquisition, and distribution decisions. The demand data can be used to quantify the value of content, inform marketing and acquisition strategies, and measure the effectiveness of programming decisions. By utilizing demand data, entertainment executives can increase the overall success of their TV shows and maximize ROI.
