As an entertainment executive, you are always looking for ways to make more informed content decisions, acquisition decisions or distribution decisions. One of the most important factors to consider in this regard is audience demand data, which can provide insights into the popularity and potential success of a show. In the case of "Vampire Academy", examining its demand data in France over the month of December 2023 reveals some interesting insights.
Firstly, the demand for "Vampire Academy" in France is good, at 2.6 times the audience demand of the average show in the country over the last 30 days. This puts it in the 8.6th percentile of all shows in terms of demand.
Furthermore, demand for the show has been increasing recently, with a 30.2% increase in audience demand in France in December. The show also reached its peak rank of #929 in the country during the month, moving up by 258 spots.
In terms of genre, "Vampire Academy" ranks in the 94.8th percentile for drama titles. It also outperforms the average TV show in each of the top 10 global markets where it is most in-demand over the last 30 days, including Portugal, Brazil, the United States, Slovenia, Italy, Canada, Czechia and Russia.
One important aspect to consider when examining audience demand data is its relationship to content valuation. Parrot Analytics' content valuation system uses demand data to reveal the dollar value contribution of any title to any platform in any region. It can help answer questions such as how much a series is worth, how much one of its stars contributes to its overall value, and how much a content library is worth to a streaming platform over time.
Using this type of data can inform strategic decision-making processes, such as how much to spend on content, how to optimize release strategies and pricing, which types of content exhibit potential for acquisition and production, and how to assess a TV series' ability to drive subscriptions and retain audiences.
In summary, examining audience demand data for shows such as "Vampire Academy" can provide entertainment executives with valuable insights into the popularity and potential success of a show, and help inform important content, acquisition and distribution decision-making processes.
