As an entertainment executive, the demand data around "Pretty Little Liars" provides valuable insights to make informed decisions regarding content. Firstly, the high demand of the show in the United Kingdom indicates that it is a valuable asset for any platform looking to acquire content. Parrot Analytics' content valuation system can help to determine the dollar value contribution of a title, and for "Pretty Little Liars," it can be assessed using demand data that shows its high demand in the UK compared to other titles.
Additionally, the show's good performance in the romance genre highlights the possibility of creating spin-offs to further monetize the IP. The show's high franchisability score is evidence that it can be a potentially lucrative opportunity. Furthermore, since "Pretty Little Liars" has a high reach and exceptional momentum, it could be a great asset for any linear network or pay TV network looking to attract new subscribers.
Moreover, the drop in audience demand of 21.5% in the United Kingdom during January provides insight into the fact that programming decisions for the platform need to be made carefully. Several factors should be considered before making any programming decisions regarding a show, including marketing, competitor shows, regional events, and other market factors.
Genre popularity can be assessed using the same approach as with "Pretty Little Liars," and these assessments can inform content acquisition, as well as content creation decisions. Supply and demand analysis can help identify opportunities for new content in underexplored genres.
Examining different markets where "Pretty Little Liars" is most in-demand, global performance across six dimensions can be assessed, and insights can be gained into the worldwide demand for the show. Mapping local whitespaces can help identify popular genres in particular regions. By leveraging this demand data, content creators and distributors can optimize content release strategies and pricing.
In conclusion, demand data can help entertainment executives and content creators to make informed decisions about their acquisition, programming, and distribution choices. Parrot Analytics content valuation system is a powerful tool for content valuation and can be used in conjunction with demand data to bring objectivity to content valuation. By carefully considering demand data analytics on their platform and in the wider market, executives can maximize content optimization and performance success.
