As an entertainment executive, you can use demand data to make more informed decisions regarding content valuation, acquisition, distribution, and programming. The demand data for "Jane The Virgin" in Canada for the month of November 2023 can provide valuable insights for decision-making.
Using demand data, you can determine how much "Jane The Virgin" is worth, what is the baseline value of the title, how the show is performing as an acquisition-driving or churn-reducing title, and its ability to drive subscriptions across any platform. Parrot Analytics content valuation system is based on demand data and reveals the value contribution of any title, to any platform, in any region.
Furthermore, demand data enables you to map local white spaces and determine the most popular genres in your local market. You can also use demand data to optimize your release strategy and pricing for your content.
If you are considering acquiring or producing content, demand data can help you recognize what type(s) of content have an opportunity to acquire or produce, which can help you to further monetize your IP. Applying demand data, you can determine how much global appeal "Jane The Virgin" has in comparison to other titles in the genre and how funds should be allocated to maximize future content investments.
Using the Parrot Pulse for "Jane The Virgin," which provides an independent measure of its global performance across six dimensions, you can measure worldwide audience demand, travelability, longevity, momentum, franchisability, and reach. In Canada, "Jane The Virgin" has higher demand than 97.4% of all romance titles. While audience demand for "Jane The Virgin" has decreased in Canada during November 2023, it has increased in popularity over the last 30 days, compared to the past year.
The top 10 global markets where "Jane The Virgin" is most in-demand over the last 30 days reveal that this TV series outperforms the demand of the average TV show (1x) in each of these markets. The United States is "Jane The Virgin"'s number one market globally, with outstanding audience demand of 3.9x. France is the second highest market with good demand.
In conclusion, demand data can help to answer questions such as how popular a show is relative to the market average, where the show is in-demand, what genres are resonating most with the current audience, and what genres should be focused on to attract new subscribers to an SVOD service. Using this data, entertainment executives can make more informed decisions regarding content valuation, acquisition, distribution, and programming.
