The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
For TV executives looking to make informed content decisions, or acquisition decisions, or distribution decisions, using demand data is a powerful tool. Let's take a look at how demand data can be used to analyze a TV series like "Solo Leveling" and help TV executives make better decisions.
One of the ways audience demand data is useful to executives is in content valuation. By analyzing demand data, executives can determine how much a title is worth to a particular platform in a particular region. For example, "Solo Leveling" has 6.9 times the audience demand of the average show in Spain over the last 30 days. This high demand suggests that "Solo Leveling" is a valuable series, and TV executives can use demand data to help them make decisions about how much to spend on content.
Executives can also use audience demand data to determine which titles are best suited for their platforms. For instance, "Solo Leveling" is performing exceptionally well globally, with outstanding audience demand across all platforms and high demand relative to other animation titles in Spain. TV executives can use this information to make decisions about which titles to acquire or prioritize for distribution on their platform.
Another way that demand data is useful is in aiding with pre and post-release marketing campaigns. By examining spikes in demand, such as the demand spike for "Solo Leveling" in late March 2024 for Spain, executives can use this data to optimize their marketing campaigns ahead of a series premiere or to determine which marketing strategies performed successfully.
Demand data can also help TV executives to determine the global appeal of a series and the types of shows or genres that resonate with different audiences. For example, by examining the top 10 global markets where "Solo Leveling" is in-demand, executives can get an idea of what types of content perform well in different markets and use this information to inform international content plans.
Additionally, demand data like that of "Solo Leveling" can be used to determine which titles have the potential for franchising or spin-offs, which titles can help to attract or retain subscribers, and which titles can rely on sustained demand over time, requiring less marketing spend. TV executives can also use demand data to make programming decisions, such as which titles to prioritize in programming and scheduling.
Overall, demand data is a powerful tool for TV executives looking to make informed content, acquisition, distribution, and programming decisions. By looking at data like the audience demand for "Solo Leveling" in Spain, executives can better understand the value of a particular series, gauge its global appeal, and make more informed decisions across all aspects of the TV industry.
Solo Leveling (俺だけレベルアップな件)'s travelability to Spain in the last 30 days is 51%, which means that the audience demand for Solo Leveling (俺だけレベルアップな件) is 51% of the demand in its country of origin, Japan. Click through to another market to discover how well Solo Leveling (俺だけレベルアップな件) travels internationally.
Answer one question and put our thinking to work on your challenges.
Who are you in the industry?
Capture more value from content opportunities in Spain as well as globally. Contact us now to leverage audience profiling, market-based insights, talent scoring and genre clustering to de-risk production investments. Discover new business opportunities in the Action and Adventure genre and assess the strengths and weakness of the competition’s content e.g. Tokyo MX, leading to increased commercial efficiency and ROI.
Support casting decisions with empirical market data for Spain. Contact us now to reveal hidden talent insights, through a combination of affinity and trait analysis, encompassing both global and market-based factors to determine who is truly worth an investment. Discover new business opportunities and assess the strengths and weakness of the competition’s offerings including specific titles such as Solo Leveling (俺だけレベルアップな件).
Produce with confidence whilst mitigating downside risks. Contact us now to decrease production risks by combining content genome insights with demand data to increase the likelihood of a successful series: Gain deep insights into character, talent, setting, plot, theme and genre preferences, including Action and Adventure. Using audience demand data, explore markets such as Spain to discover lucrative new sales opportunities whilst evaluating the expected ROI for new series acquisitions such as Solo Leveling (俺だけレベルアップな件) from partners like Tokyo MX.
Studios in Spain are now empowered to fuse art with science for the next global hit. Contact us to gain deep insights into target audiences’ character, talent, setting, plot, theme and genre preferences (e.g. Action and Adventure) - for both local and global content. Find the best performing concepts with demand-driven concept testing and development. Apply talent demand to gain a holistic view of future content performance, pre-development.
Are you seeking distribution for Solo Leveling (俺だけレベルアップな件)? Lead global content negotiations with authority. Contact us now to discover if you should prioritize markets such as Spain, based on country-specific audience demand - including territories where commercial rights have not yet been granted. Apply a demand-based framework to negotiations with potential distribution partners such as Tokyo MX to maximize the deal value. Assess the strengths and weakness of the competition’s content, leading to increased commercial efficiency and ROI.
Maximize advertising revenues from new audiences in Spain. Contact us now to leverage a return-focused selection criteria for title acquisition from Tokyo MX by incorporating country-specific trend and market demand factors. Appeal to audience interests using demand-driven advertising and personalize campaigns to capitalize on pre-release demand for specific titles such as Solo Leveling (俺だけレベルアップな件). Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles that have not even been released.
Acquire the best shows from partners such as Tokyo MX to fortify your competitive position in Spain. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. Solo Leveling (俺だけレベルアップな件)), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.
Command your Action and Adventure genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as Tokyo MX by incorporating country-specific trend and market demand factors for all markets including Spain. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.
Deploy high impact entertainment marketing strategies across all genres including Action and Adventure. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as Solo Leveling (俺だけレベルアップな件), including those that have not even been released. Appeal to your target markets, including Spain, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.
Our TV audience measurement dataset is truly global. Discover how popular Tokyo MX‘s Solo Leveling (俺だけレベルアップな件) is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Spain, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Tokyo MX and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Solo Leveling (俺だけレベルアップな件), for example, can be assessed for a market e.g. Spain, which can then be benchmarked against genre averages (e.g. Action Fantasy), using our globally standardized Demand Expressions® metric.
This page has been altered on April 22, 2024, 2:01 p.m. PST using tv demand content analytics from Parrot Analytics for Solo Leveling (俺だけレベルアップな件) in Spain. We provide our partners with far-reaching TV industry expertise to help them drive better and more informed content marketing strategies. Contact us today to find out more.