The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As entertainment executives working in different facets of the industry, you are all well aware of the importance of making informed content, acquisition, distribution, and programming decisions. To that end, demand data can provide you with insights that can help you make informed decisions.
The outstanding demand for "La Granja De Zénon" in India over the last 30 days, which is 13.7 times the audience demand of the average show in the country, indicates that the show has a dedicated following in this market. The outstanding demand of this show in the music genre, compared to other music titles in India, can also help executives understand the specific audience and genre the show appeals to, and use this information to drive content creation and acquisition decisions.
Examining the show's performance over time can provide additional insight into its popularity. For example, comparing its performance over a 1-year rolling basis to the last 30 days can reveal trends and spikes in demand, which can help executives determine the show's long-term potential.
Moreover, demand data can also provide answers to key questions such as what type(s) of content exhibit the opportunity to acquire or produce, which titles should be acquired or produced to grow the audience, which titles can help acquire or retain subscribers, and what genres are resonating most with the current audience.
Furthermore, global demand data can inform decisions about the franchisability of a show, the platforms to target for distribution of the content, and the production of spin-offs or franchises.
Finally, demand data can provide information about audience retention, acquisition and satisfaction, franchisability, travelability, and longevity - all of which can help in the valuation of content and assessment of its worth.
With all this information and insights provided by demand data, content executives can make more informed and data-driven decisions about content acquisition, development, and distribution that can help them to create content that resonates with audiences, drives engagement and retention on their platforms while increasing revenue and profitability.
La Granja De Zénon's travelability to India in the last 30 days is 63%, which means that the audience demand for La Granja De Zénon is 63% of the demand in its country of origin, Argentina. Click through to another market to discover how well La Granja De Zénon travels internationally.
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Our TV audience measurement dataset is truly global. Discover how popular youtube‘s La Granja De Zénon is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in India, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for youtube and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for La Granja De Zénon, for example, can be assessed for a market e.g. India, which can then be benchmarked against genre averages (e.g. School), using our globally standardized Demand Expressions® metric.
This page has been regenerated on April 22, 2024, 2:02 p.m. PST using global demand metrics from Parrot Analytics for La Granja De Zénon in India. We provide our partners with far-reaching content expertise to help them drive better and more informed content partnership strategies. Contact us today to find out more.