The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
Understanding the demand for a TV show like "Galinha Pintadinha Mini" in a market like Italy can provide key insights for entertainment executives, giving them important information to make informed decisions around content valuation, acquisition, distribution, and programming. Here are some of the key ways demand data can be leveraged to inform these types of decisions:
Content Valuation: Demand data can be used to give a sense of how valuable a TV show like "Galinha Pintadinha Mini" may be to a particular market. By comparing its demand against the average title in Italy, we can see that the show has good demand, with 2.8 times the audience demand of the average show. This is useful in valuing the content and determining its worth in the market as compared to other available titles.
Acquisition: By analyzing the demand data for "Galinha Pintadinha Mini" in different markets, entertainment executives can decide whether to acquire the show in their respective markets. For instance, the demand for the show in Spain is greater than its demand in Italy, indicating that it could be a strong acquisition target in Spain. Similarly, executives can look into the show's similarity with other titles that its fans love, like "Jimmy Kimmel Live" or "The Tonight Show Starring Jimmy Fallon," and consider acquiring similar content to cater to the audience that loves these shows.
Programming: Demand data can be used to make decisions about programming slots and scheduling. The demand for "Galinha Pintadinha Mini" has been increasing over time, and demand spiked in late March 2024 for Italy. This information can be used to deduce changes in programming and decide whether to allocate more slots to this show to meet the growing demand.
Distribution: Understanding the demand for "Galinha Pintadinha Mini" across different regions, and how that demand has evolved over time, can inform the distribution of the show. This information can help entertainment executives identify where there is a higher likelihood of success, where the show should be launched at a specific time or season, or whether marketers need to be activated to increase awareness in some markets if the demand is low.
Content Marketing: Additionally, demand data can inform marketing decisions to ensure that the right messages are reaching the right audiences at the right time. Understanding which platforms should be targeted for distribution of "Galinha Pintadinha Mini" based on demand can aid in crafting targeted marketing messages and campaigns to attract specific audiences.
In conclusion, by looking at the demand data for "Galinha Pintadinha Mini" in Italy, entertainment decision-makers can gain a wealth of information that can inform a variety of decisions, from content acquisition and programming to marketing and distribution. Galinha Pintadinha Mini's performance provides a valuable case study on how demand data can provide important insights to help make informed decisions in the entertainment industry.
Galinha Pintadinha Mini's travelability to Italy in the last 30 days is 49%, which means that the audience demand for Galinha Pintadinha Mini is 49% of the demand in its country of origin, Brazil. Click through to another market to discover how well Galinha Pintadinha Mini travels internationally.
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Our TV audience measurement dataset is truly global. Discover how popular youtube‘s Galinha Pintadinha Mini is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Italy, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for youtube and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Galinha Pintadinha Mini, for example, can be assessed for a market e.g. Italy, which can then be benchmarked against genre averages (e.g. School), using our globally standardized Demand Expressions® metric.
This page has been altered on April 22, 2024, 2 p.m. PST using global tv demand metrics from Parrot Analytics for Galinha Pintadinha Mini in Italy. We provide our partners with smart content know-how to help them drive better and more informed content investment strategies. Contact us today to find out more.
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