The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As an entertainment executive, you can use demand data to make more informed content and distribution decisions. The case of "Chilling Adventures Of Sabrina" can provide insights that can be applied to any TV series. For instance, we can use demand data to value the content of the show.
Using Parrot Analytics content valuation system, we can estimate the value of "Chilling Adventures Of Sabrina" to any platform in any region. With 2.1 times the audience demand of the average show in Mexico over the last 30 days, the show has a good demand. Only 8.6% of the TV shows have achieved a similar demand level. This indicates that the show has a high value based on the amount of engagement it is driving among audiences in Mexico.
Moreover, on a global scale, "Chilling Adventures Of Sabrina" is outstanding in its overall performance in six dimensions. Its worldwide audience demand across all platforms is outstanding, while its travelability is okay, but has outstanding longevity. Its momentum, the pace of growth, is good, and its franchisability (spin-off potential) is also good. Additionally, its reach is outstanding, indicating that the show is popular among audiences worldwide.
The show's demand is not limited to Mexico, as "Chilling Adventures Of Sabrina"is outperforming the demand of the average TV show in each of the top 10 global markets where it is most in-demand over the last 30 days. The United States is the show's number one market globally, where it has achieved outstanding audience demand of 7.7 times. In comparison, Germany is ranked second with good demand, while the rest of the countries in the top 10, including China, the United Kingdom, Spain, Canada, the Netherlands, and Romania, all show good demand for the show.
Demand data can also help entertainment executives make more informed acquisition decisions. For instance, we can use the data to answer questions such as; What type(s) of content exhibit an opportunity to acquire or produce? With audience demand for "Chilling Adventures Of Sabrina" increasing in Mexico over the last 30 days, it indicates that audiences are interested in this genre of content in the region. Entertainment executives can leverage this insight to identify other similar shows that would perform well in the region.
Demand data can also help in subscriber acquisition and retention. By analyzing audience demand data for "Chilling Adventures Of Sabrina," entertainment executives can determine which titles to acquire if they want to grow their audience or keep their current audience happy.
In conclusion, the demand data for "Chilling Adventures Of Sabrina" provides insights that can be applied to other TV series. From content valuation to acquisition and distribution decisions, entertainment executives can use the data to make informed decisions. By leveraging demand data, entertainment executives can acquire a competitive edge in the crowded industry, where content is king.
Chilling Adventures Of Sabrina's travelability to Mexico in the last 30 days is 38%, which means that the audience demand for Chilling Adventures Of Sabrina is 38% of the demand in its country of origin, United States. Click through to another market to discover how well Chilling Adventures Of Sabrina travels internationally.
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Our TV audience measurement dataset is truly global. Discover how popular Netflix‘s Chilling Adventures Of Sabrina is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Mexico, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Netflix and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Chilling Adventures Of Sabrina, for example, can be assessed for a market e.g. Mexico, which can then be benchmarked against genre averages (e.g. Suspense Horror), using our globally standardized Demand Expressions® metric.
This page has been recreated on April 22, 2024, 2:01 p.m. PST using tv demand metrics from Parrot Analytics for Chilling Adventures Of Sabrina in Mexico. We provide our partners with extensive SVOD know-how to help them drive better and more informed content marketing strategies. Contact us today to find out more.