Are you looking to acquire or distribute a TV series that has a unique fantasy element with a twist? If so, "Grimm" could be the perfect show for your platform or network. With 11.9 times the demand of the average show in the United States over the last 30 days, demand for "Grimm" is outstanding. This means that compared to other shows available in the United States, there is an overwhelming amount of demand for this show.
But how do you know this demand won't die down quickly? By looking at the show's longevity, we can see that the demand for "Grimm" has not only been outstanding over the last 30 days, but it has had exceptional longevity over the course of its entire run. This means it's not just a passing fad; there is a consistent and sustained demand for the show. This will be beneficial for attracting and retaining subscribers who enjoy this type of content.
It's also important to consider the international appeal of a TV series. "Grimm" has good travelability, meaning there is international demand for this show in addition to its domestic demand in the United States. In fact, "Grimm" outperforms the demand of the average TV show in the top 10 global markets where it has the most demand. If your platform or network is looking to expand to international markets, "Grimm" could have potential as a cross-cultural hit that resonates with audiences around the world.
But how do you know whether a TV series like "Grimm" has spinoff potential? The answer lies in the show's franchisability. This measures the potential for spinoffs or other franchise opportunities. For "Grimm," franchisability is outstanding, which means there is potential for expanding the show's world or adapting it into different formats.
Another benefit of understanding demand data is that it helps you understand your target audience better. For instance, by looking at what other shows fans of "Grimm" are watching, you can get a sense of what other types of content they might enjoy. This will help inform your programming decisions and could be beneficial in creating a more targeted acquisition strategy.
Finally, demand data can be helpful in making content valuation decisions. By understanding how a show is performing across multiple dimensions, you can create an accurate and informed valuation of a TV series. This could be beneficial in determining how much to spend on content, how much of a title's value is being driven by demand, and how to calculate the ROI a specific title will bring to your platform.
In summary, demand data is a powerful tool to help in making informed content, acquisition, distribution, or programming decisions. By examining "Grimm" on Parrot Analytics using a variety of metrics including demand, franchisability, and travelability, we can conclude that this show has potential for success on any platform, and is a valuable property that could resonate with global audiences.
