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Unlocking the Power of Demand Data: How Rwby Can Help Entertainment Executives Make Informed Decisions

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Parrot Analytics Insights - April 2023

As an entertainment executive, the demand data for "Rwby" can be used to inform content decisions, programming decisions, and distribution decisions. Firstly, the high level of demand for "Rwby" indicates that it is a valuable asset to have on any platform. Content valuation can be determined by the dollar value contribution of a title to a platform in any region, with Parrot Analytics' content valuation system being powered by global content demand and supply. In this case, the high level of demand for "Rwby" suggests it is worth investing in and is a strategic asset for a streaming platform.

Additionally, the demand data can inform acquisition decisions and help determine how much to spend on content. By using demand data, the ROI a specific title will bring for any given platform can be calculated. The data can reveal how a title drives engagement across the rest of the catalog and its ability to drive subscriptions and mitigate churn. Therefore, using the demand data for "Rwby", executives can calculate the potential return on investment and make informed acquisition decisions.

Moreover, understanding the global appeal of a title is important for distribution decisions. By analyzing demand data, it is possible to see which shows are most popular in different regions and which would perform well if distributed internationally. The high level of demand for "Rwby" globally, across multiple markets, suggests it has the potential to perform well in different regions, making it a valuable addition to any international distribution strategy.

Finally, the data can inform programming decisions by revealing the types of content that exhibit opportunity to acquire or produce. In the case of "Rwby", the demand data provides insight into the audience's preferences for drama titles, the type of shows they enjoy watching, and what other shows they also like. This data can be used to inform decisions about the type of content to produce or acquire that will most appeal to the audience.

In conclusion, by using the demand data for "Rwby" as an example, executives can make informed content, acquisition, distribution, and programming decisions. By understanding the demand for a title, it is possible to determine its value and global appeal, as well as the potential ROI it will bring to the platform. The high level of demand for "Rwby" suggests it is a valuable asset to have on any platform, making it worth the investment. Using demand data, executives can determine the best course of action to take to attract and retain subscribers, while staying ahead of the competition.

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