The demand data for "Ben 10: Alien Force" in January 2024 in Australia can be used by entertainment executives to make more informed content acquisition decisions or program decisions that cater to the specific audience in Australia. The demand data reveals that "Ben 10: Alien Force" has a demand that is 3.1 times the average show in Australia over the last 30 days and only 8.6% of all TV shows have this level of demand. Furthermore, the demand trend for the show in Australia is positive as it has increased from 3.0 times the average over the last 90 days. The data also indicates that the show has considerable potential for audience retention as its momentum and longevity are both outstanding.
Content valuation based on demand data can help determine the value of "Ben 10: Alien Force" for a platform, distribution company, or for a potential buyer. Parrot Analytics' content valuation system, which is based on demand data, gives insight into the dollar value contribution of any title to any platform in any region. Entertainment executives can use the system to estimate the show's value based on its demand data and how it performs as an acquisition-driving or churn-reducing title.
The show's Parrot Pulse report gives a comprehensive overview of the show's performance across six dimensions. According to the report, the show has good worldwide audience demand and travelability, meaning that it has a good potential for global expansion. The data also indicates that the show's spin-off potential is good, and its reach (the number of people expressing demand for a show) is okay. Using the Parrot Pulse report, entertainment executives can make informed decisions regarding distribution, programming, or acquisition based on the show's performance.
The demand data can also help entertainment executives identify the show's target audience. "Ben 10: Alien Force" ranks at the 96.4th percentile in the comedy genre, meaning that it has higher demand than 96.4% of all comedy titles in Australia. The data also shows that the show's fans are also interested in shows such as "ICarly", "Spongebob Squarepants", "Generator Rex," and "X-men," among others. Entertainment executives can use this information to curate programming that caters to the likes of the show's audience.
Additionally, the demand data can inform marketing and distribution strategies. The data shows that the demand for the show spiked in late January, which could indicate the effectiveness of marketing efforts around that time. The show's audience demand in Australia increased by 4.1% during January, indicating that the show has a loyal fan base. Entertainment executives can use demand data to inform their promotional strategies such as optimizing pre-release marketing.
Finally, by examining the top ten global markets where the show is in demand over the last 30 days, entertainment executives can assess the show's potential for expansion in other regions. The United States, Brazil, India, Venezuela, Peru, Argentina, Australia, the Netherlands, and Paraguay are the top ten markets for "Ben 10: Alien Force," and the show outperforms the demand of the average TV show in each market. This information can aid entertainment executives in planning their content acquisition and distribution strategies for global expansion.
In conclusion, entertainment executives can use demand data to make informed content acquisition, programming, and distribution decisions. The data on "Ben 10: Alien Force" in January 2024 in Australia provides an excellent example of how demand data can help entertainment executives make more informed decisions. By analyzing the show's demand data, entertainment executives can assess its potential value, target audience, and potential for expansion in other markets.
