If you're a TV executive looking for insights to inform your content decisions and ensure you stay ahead in a highly competitive industry, the performance of "Catfish: The TV Show" in Australia provides a wealth of information to help guide your strategy.
First, it's clear that the show is performing exceptionally well in Australia, with demand that is 8.3 times the average show in the country over the last 30 days. This level of demand is an outstanding achievement that puts "Catfish: The TV Show" in the top 2.7% of all TV shows. This data is valuable when it comes to content valuation, as it highlights just how much value the show can bring to a platform in terms of drawing in new subscribers and retaining existing ones.
Beyond this, understanding the nature of the show's fanbase in Australia is important. The fact that fans of "Catfish: The TV Show" are also interested in diverse titles such as "Welcome To Wrexham", "On Patrol: Live", "Bob's Burgers", and "Star Trek: Lower Decks" suggests there is a broad audience appeal to the show. Additionally, tracking the recent increase in audience demand during December 2023 indicates that there is likely to be sustained interest in the show beyond the initial viewing period.
Examining the show's performance across other global markets is equally informative. For example, it's booming in the United States, where demand is 11.0x, while in the United Kingdom it is outstanding. These insights can enable distribution decisions to be made accordingly, targeting acquisition and distribution efforts towards areas where the show is strongest and assessing the potential benefits of marketing initiatives to boost popularity in other territories.
Finally, longevity and momentum provide further insights about "Catfish: The TV Show". The show's outstanding performance over an extended period of time demonstrates that it has a core, dedicated fan base that is likely to continue enjoying the show for some time to come. This understanding can inform decisions around franchise and spin-off opportunities to capitalize on the show's popularity.
Taken together, these insights highlight how powerful demand data can be for TV executives seeking to make more informed content decisions. With the right tools and analysis, it's possible to accurately assess the potential value of a TV show like "Catfish: The TV Show" across multiple areas, maximize audience engagement and retention.
