As an entertainment executive, there are many ways you could use the demand data for "Mountain Men" to make more informed content, acquisition, distribution, or programming decisions. Here are some potential examples:
Content Valuation:
- Using demand data, you can estimate the value of "Mountain Men" as a series. Parrot Analytics' content valuation system is based on demand data, which reveals the dollar value contribution of any title to any platform in any region. You can quantify the platform-specific marginal revenue contribution based on audience demand for the series and assess the show's ability to drive subscriptions and mitigate churn.
- You could also assess the value of exclusivity for "Mountain Men" on a platform. Since the show's travelability is only okay, this might mean that it has more value as an exclusive title in certain markets.
Programming Decisions:
- The demand data for "Mountain Men" in Australia indicates that audience demand has been decreasing recently. As such, you may want to consider whether it's worth continuing to program this show on your platform in Australia, or if there are other titles that might better serve your audience's changing tastes.
- The fact that "NCIS" and "Storage Wars" are popular shows amongst fans of "Mountain Men" might suggest that there is a particular type of content that resonates with this audience. Using this insight, you could consider programming similar titles or genres to attract and retain this audience.
- You may also want to look at the data on the show's top 10 global markets and consider whether there are opportunities to expand the show's distribution in these markets. For instance, since demand for the show is good in Germany and the UK, it might be worth exploring distribution partnerships in these regions.
Acquisition Decisions:
- If you're considering acquiring the rights to "Mountain Men," the data on its global demand could help you determine how much the show is worth in different markets. The show appears to be performing well in most regions, but the fact that its travelability is only okay might mean that it has more value in certain markets where it's in high demand.
- You could also use the data on the show's audience affinity with other titles to inform your content acquisition decisions. For example, if "NCIS" and "Storage Wars" are both popular with "Mountain Men" fans, then acquiring these titles may be a way to build out a cohesive programming slate.
Distribution Decisions:
- If you're a content distributor, the global demand data for "Mountain Men" could help you identify new markets for the show. For example, if you notice that demand is growing in a particular region, you may want to explore distribution partnerships in that area.
- Additionally, the data on "Mountain Men"'s travelability could help you assess the potential for the show in international markets. Since the show's travelability is only okay, you may want to consider whether there are other titles in your catalog that would perform better in certain markets.
These are just a few ways that entertainment executives could use the data on "Mountain Men" to make more informed decisions. By leveraging demand data, you can gain insights into audience preferences, identify growth opportunities, and optimize your content strategy to drive higher engagement and retention.
