The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
Are you an entertainment executive looking to make more informed content acquisition or distribution decisions for your OTT, SVOD, linear network, or pay TV network? Then look no further than Parrot Analytics. Our content valuation system is powered by global audience demand and supply, enabling you to determine the dollar value contribution of any title to any platform in any region. Let's take a look at how this works with "Bucchigiri?!" in France during March 2024.
Firstly, we can see that "Bucchigiri?!" has good audience demand in France, with demand levels 5.5 times higher than the average show. This is a great indication of the value this show can bring to a distribution or acquisition portfolio. We can also see that demand has been increasing recently, suggesting that it may continue to perform well in the future.
Another important factor to consider is the genre performance of "Bucchigiri?!". In March 2024, it ranked at the 97.5th percentile in comedy, indicating higher demand than 97.5% of all comedy titles in France at that time. This information could help programming executives focus on acquiring or producing similar comedy content that could perform as well or better in the French market.
We also see that the demand for "Bucchigiri?!" has decreased by 10.8% during the month of March. However, a recent spike in late March suggests there may be potential for a rebound in audience demand. Using demand data, executives can analyze the spike to understand the contributing factors to this growth and plan their future programming and marketing decisions accordingly.
When we look at the show's global performance, "Bucchigiri?!" has good worldwide demand but poor franchisability and reach. It is also worth noting that while its travelability is good (meaning it has a good level of international demand compared to its home market of Japan), its audience demand in France is only 70% of the demand it receives in Japan. This highlights that different regions have different preferences, so it’s critical to analyze audience demand data by region.
Finally, by examining the top 10 global markets where "Bucchigiri?!" is in-demand, we can see that this show outperforms the demand of the average TV show in each market. Japan comes in at the top with a good audience demand of 5.5x, and France is ranked second with good demand. This information on regional performance can help acquisition executives identify new markets to invest in and determine potential global appeal for future content.
In summary, using audience demand data can help entertainment executives make more informed decisions when it comes to content acquisition, distribution, and programming. By examining trends in demand levels, genre performance, global demand, and regional performance, executive leadership can make strategic decisions that help raise the value of their content portfolios.
Bucchigiri?! (ぶっちぎり?!)'s travelability to France in the last 30 days is 54%, which means that the audience demand for Bucchigiri?! (ぶっちぎり?!) is 54% of the demand in its country of origin, Japan. Click through to another market to discover how well Bucchigiri?! (ぶっちぎり?!) travels internationally.
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Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in France, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for TV Tokyo and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Bucchigiri?! (ぶっちぎり?!), for example, can be assessed for a market e.g. France, which can then be benchmarked against genre averages (e.g. Japanese Animation), using our globally standardized Demand Expressions® metric.
This page has been altered on April 22, 2024, 2:04 p.m. PST using global television demand analytics from Parrot Analytics for Bucchigiri?! (ぶっちぎり?!) in France. We provide our partners with far-reaching content insight to help them drive better and more informed content advertising strategies. Contact us today to find out more.