Entertainment executives across various sectors, including OTT platforms, TV production companies, studios, content distributors, and more, can gain valuable insights through examining demand for TV series like "Dragon Ball Z." Audience demand data can inform more informed content, acquisition, distribution, and programming decisions.
Content Valuation: Examining audience demand can inform a content's value. Parrot Analytics' content valuation system uses demand data to reveal a show's dollar value contribution to platforms in any region. For example, in the United States over the last 30 days, with 35.0 times the audience demand of the average show, "Dragon Ball Z" has exceptional demand. Only 0.2% of all TV shows have this level of demand, indicating that the show is a valuable asset to any platform that acquires it.
Demand-Based Decisions: Through examining the performance of "Dragon Ball Z" over the last 30 days, executives can make a variety of strategic decisions. For example, the show's outstanding demand across the world could inform decisions about content acquisition or expansion into new markets. The show's exceptional franchise potential and momentum could inform decisions about spin-off opportunities and marketing campaigns. Examining the top 10 global markets where "Dragon Ball Z" is most in-demand can help executives target the most promising markets for distribution or adaptation of the show.
Programming Decisions: Demand data can inform programming decisions, including release strategy and pricing. Parrot Analytics data shows that demand for "Dragon Ball Z" spiked in mid-May in the United States, indicating the producers may have successfully optimized the show's release schedule for a maximum impact. Through examining the show's metadata, entertainment executives can also access information about its season profile, which can inform decisions about reruns and releasing content in DVD or Blu-ray format.
Content Discovery and Recommendations: Parrot Analytics' data also allows for content discovery and recommendations. Examining "Dragon Ball Z" fans' other favorite television shows could introduce executives to other properties that could have high audience demand. Additionally, analyzing the show's taste clusters and viewing patterns could reveal valuable insights into the target demographic, which could inform marketing and advertising campaigns.
In conclusion, analyzing the performance of a highly demanded TV series like "Dragon Ball Z" can inform various strategic decisions for entertainment executives across different sectors. Through examining the demand data, executives can make more informed decisions about content valuation, programming, content discovery and recommendations, and more.
