The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As an OTT platform executive, you can use demand data to make more informed content acquisition decisions. Demand data helps understand how well a title is performing and its level of popularity with reference to other content available in the same market. For instance, analyzing the demand data for "Harem In The Labyrinth Of Another World" in March 2024 in the United States can help you make informed decisions. This title had a demand that was 4.4 times the demand of the average show in the United States, indicating strong demand for the title. Additionally, you can compare the performance of this show in its country of origin as well as in other markets worldwide. This information can further help identify under-monetized titles and locate new opportunities for content distribution.
Furthermore, demand data can be used when negotiating licenses or distribution agreements since it showcases the value offered to viewers on a platform. Also, content valuation, which is based on the demand data, can reveal the dollar value contribution of any title in any region and help quantify a platform-specific marginal revenue contribution, a title's ability to limit churn, and support subscriber acquisition.
The data analysis shows that "Harem In The Labyrinth Of Another World" had a 112% higher demand in the US than in its native market, Japan, and its global audience demand was outstanding across all platforms, indicating strong travelability potential. You can leverage this data to acquire or distribute content and improve your global SVOD expansion.
Additionally, the data indicates that "Harem In The Labyrinth Of Another World" has higher demand than 86.5% of all the adventure titles in the United States. These metrics provide valuable insights to production companies on what content to produce or acquire for their network to support growth. Also, talent agencies can use demand data to identify the best talent for partnerships that expand audience reach.
In summary, demand data is critical for increasing efficiency in decision-making processes related to content acquisition, distribution, programming, and content valuation. By analyzing the performance of "Harem In The Labyrinth Of Another World" in March 2024 in the United States and in other markets worldwide, entertainment executives can leverage demand data to make more informed decisions about content licensing, content valuation, and content distribution.
Harem In The Labyrinth Of Another World (異世界迷宮でハーレムを)'s travelability to the United States in the last 30 days is 73%, which means that the audience demand for Harem In The Labyrinth Of Another World (異世界迷宮でハーレムを) is 73% of the demand in its country of origin, Japan. Click through to another market to discover how well Harem In The Labyrinth Of Another World (異世界迷宮でハーレムを) travels internationally.
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Our TV audience measurement dataset is truly global. Discover how popular AT-X‘s Harem In The Labyrinth Of Another World (異世界迷宮でハーレムを) is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United States, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for AT-X and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Harem In The Labyrinth Of Another World (異世界迷宮でハーレムを), for example, can be assessed for a market e.g. United States, which can then be benchmarked against genre averages (e.g. Japanese Animation), using our globally standardized Demand Expressions® metric.
This page has been revised on April 22, 2024, 2:03 p.m. PST using demand analytics from Parrot Analytics for Harem In The Labyrinth Of Another World (異世界迷宮でハーレムを) in the United States. We provide our partners with essential TV series insight to help them drive better and more informed content marketing strategies. Contact us today to find out more.