As an entertainment executive, analyzing demand data for a particular TV series can provide valuable insights into a show's performance and potential. For instance, looking at the case of "Neon Genesis Evangelion" for the month of February 2024 in the United States, which has been able to achieve outstanding demand metrics, as well as showing an increasing trend in the last few months, can result in specialized decision making.
One of the benefits of leveraging demand data is helping executives to make more informed content valuation decisions. For instance, Parrot Analytics' content valuation system is based on demand data, and it reveals the dollar value contribution of any title to any platform in any region. It means the demand for "Neon Genesis Evangelion" show and other similar shows can be valued to support decision-making on content acquisition costs, programming decisions, marketing, investments, etc. It can help entertainment executives to evaluate the worth of a specific show and determine if it is a profitable investment for their content portfolio.
Additionally, demand data can allow executives to assess the global potential of a TV show, as is the case with "Neon Genesis Evangelion," which has audiences in multiple global markets. This data enables executives to determine the international demand for a particular show, helping them to create acquisition and distribution strategies that reach potential audiences in multiple countries. With the show's good travelability dimension, it shows potential for global distribution in specific markets like Japan, the United States, China, South Korea, Brazil, Mexico, Russia, among others, which could translate to more significant revenue opportunities.
Furthermore, demand data can also drive programming and marketing decisions, enabling executives to pinpoint the right show demographics to target. For instance, by understanding how the show relates to other similar shows and how it is trending, they can determine the optimal release strategy and pricing that could result in higher viewer retention and growth rates. Demand data can also provide insights into the show's affinity to specific audience interests, allowing executives to select the best talent or brand to partner with when expanding their audience reach.
In conclusion, demand data has the potential to provide significant benefits for entertainment executives seeking to make more informed decisions in an increasingly competitive industry. It supports content valuation, acquisition, distribution, programming, and marketing decisions, allowing executives to stay ahead of changes in the market. As such, leveraging demand data for shows such as "Neon Genesis Evangelion" can reveal valuable insights that can guide companies in creating winning strategies that drive sustainable growth.
