If you're an executive involved in the TV industry in the United States, then demand data for "The Chi" provides valuable insights that can be used to make informed content acquisition or distribution decisions.
One key area that can be informed by demand data is content valuation. Parrot Analytics' content valuation system can inform decisions about how much a specific title is worth. By analyzing demand data, we can determine the dollar value contribution of any title to any platform in any region. You can also start unbundling the value of the content on any streaming service. With "The Chi", this data shows that it has an outstanding level of demand, significantly above the industry average, which indicates that it has a high dollar value and is likely to be a strategic asset for a streaming platform.
By examining the top 10 global markets where "The Chi" has the most demand, we also find that this TV series outperforms the demand of the average TV show in each of these markets, indicating its high potential for global expansion and acquisition opportunities in those markets.
Demand data can also provide insights into audience taste clusters. The metadata shows that fans of "The Chi" also like shows such as "Billions," "Rick and Morty," and "Power Book II: Ghost." Based on this information, executives could choose to prioritize similar shows or talent in future acquisition or production decisions.
In addition, demand data can be utilized to inform programming decisions such as release strategy and scheduling. With demand spiking in mid-December for "The Chi," executives may choose to adjust plans to capitalize on this trend and increase engagement.
Finally, executives can use demand data to inform marketing campaigns and pre-release strategies. By optimizing marketing efforts ahead of the premiere, executives can ensure maximum engagement and subscriber acquisition.
Overall, demand data provides executives with valuable insights that can inform content acquisition and distribution decisions, programming and scheduling, release strategy and pricing, marketing campaigns and partnering with relevant talent. By utilizing this data, executives can make more informed decisions about which titles to invest in, where to distribute content, and how to maximize engagement and monetization opportunities.
