Parrot Analytics' demand data analysis shows that "Blue Bloods" is an outstanding TV show in Canada. Its audience demand is 12.2 times more than the average title in the country over the last 30 days. This demand for "Blue Bloods" has been increasing recently. The demand remains exceptional compared to 99.5% of all crime shows in Canada. The show's rank in Canada has dropped by 53 spots during October. However, it still managed to achieve an impressive peak rank of #115.
Content valuation often uses demand data to answer crucial questions like how much a series is worth, how much its value is driven by demand for stars, the value of a content library over time, and much more. Parrot Analytics’ content valuation system uses demand data to shed light on the dollar value contribution of any title to any platform, in any region, empowering TV executives with valuable insights into the true worth of content.
The demand analysis for "Blue Bloods" offers valuable insights for content executives. The audience demand decreased by 13.9% in Canada during October, which indicates a possible shift in interest or preference of the Canadian audience. However, demand spiked in late October 2023, revealing some level of interest in the series.
The global performance analysis of the show across six dimensions, including travelability, longevity, momentum, franchisability, and reach, provides further insights into the show's immense popularity. "Blue Bloods" displayed an outstanding performance in each of the dimensions considered. It's noteworthy that its franchisability (spin-off potential) and travelability (international demand) are exceptional, indicating the potential for further monetization through spin-offs and expansion across international markets.
TV executives can use the analysis of the top 10 global markets where "Blue Bloods" is most in-demand over the last 30 days to inform their distribution and programming decisions. The United States is its top global market, with demand being outstanding at 12.2x. The other top markets all display outstanding demand, indicating that "Blue Bloods" is popular not only in North America but globally.
TV executives can also determine the show's peak demand and compare it with the average demand over the rolling year to ascertain its popularity trend. "Blue Bloods" experienced increased popularity in the last 30 days, peaking at 13.7 times the average demand.
In conclusion, Parrot Analytics' demand data offers valuable insights that can aid TV executives in making informed content, acquisition, distribution, and programming decisions. The detailed analysis of "Blue Bloods" in Canada provides examples of how TV executives can apply demand data analytics when analyzing any TV show's performance.
